Marketing Coordinator - Campaign & Content Ops

Cengage Group; Wilmington (DE); Remote; USD 26,000 - 43,000; Full time

Job summary

Cengage Group in the United States is seeking a Marketing Support professional to help execute campaigns and coordinate projects. You will engage with external partners, organize content calendars, and improve internal processes while assisting with marketing materials and basic analytics.

The role requires a degree in Marketing or related field, strong organization, and solid communication skills. Proficiency with Office and Adobe; Pardot/Marketing Cloud experience is a plus.

Qualifications

• Degree, certification or minor in Marketing, Communications, Journalism, or related field.
• Organized, accurate, and thorough.
• Strong written and verbal communication skills.
• Ability to prioritize tasks to deliver projects on schedule.
• Knowledge of marketing terminology.
• Ability to develop marketing content and collateral.
• Ability to manage multiple priorities and collaborate effectively within a team.
• Proficiency in Microsoft Office Suite.
• Familiarity with Adobe Creative Suite.
• Passion for digital education and positive customer outcomes.
• Familiarity with marketing strategies and delivery channels.
• Understanding of both B2B and B2C marketing is a plus.
• Channel or product marketing experience is a plus.
• Experience with Salesforce Pardot or Marketing Cloud is a plus.

Responsibilities

• Assist marketing leadership with strategy execution and campaign support.
• Collaborate confidently and professionally with external partners.
• Coordinate, track, and facilitate the completion of projects and initiatives.
• Create and organize content calendars.
• Optimize internal processes.
• Assist with the creation and proofreading of marketing materials.
• Coordinate the distribution of marketing materials both internally and externally.
• Assist with basic analytics and reporting across multiple channels.
• Collaborate with cross-functional internal teams to deliver results.
• Assist with market research and identify emerging trends and opportunities.

Skills

Degree or minor in Marketing

Organized and thorough

Strong written and verbal comms

Prioritization to deliver on schedule

Marketing terminology knowledge

Marketing content development

Team collaboration

Microsoft Office Suite

Adobe Creative Suite

Salesforce Pardot or Marketing Cloud (

Education

Marketing/Communications/Journals degree or related field

Tools

Microsoft Office Suite

Adobe Creative Suite

Salesforce Pardot/Marketing Cloud

Job description

Cengage Group in the United States is seeking a Marketing Support professional to help execute campaigns and coordinate projects. You will engage with external partners, organize content calendars, and improve internal processes while assisting with marketing materials and basic analytics.

The role requires a degree in Marketing or related field, strong organization, and solid communication skills. Proficiency with Office and Adobe; Pardot/Marketing Cloud experience is a plus.