Marketing Coordinator – Athletic & Entertainment Facilities

Missouri State University; Springfield (MO); Hybrid; USD 23,000 - 32,000; Full time

Job summary

Missouri State University is seeking a Marketing Coordinator for Athletic & Entertainment Facilities on the Springfield Campus. The role focuses on developing and implementing marketing plans to promote events at Great Southern Bank Arena and Hammons Student Center, increasing awareness and attendance.

You will manage digital campaigns, PR, social media, and community engagement while coordinating with promoters, artists, and university departments to showcase a diverse events calendar.

Qualifications

• Bachelor's degree required in Marketing, Communications, PR, Advertising, Graphic Design, or related field.
• 1+ year in marketing, communications, or event marketing preferred.
• Experience with digital advertising (SEM, Google Ads, Meta ads) and social media management preferred.

Responsibilities

• Develop and execute marketing strategies for events, performances, and venue rentals.
• Collaborate with internal teams and external partners to drive ticket sales and attendance.

Skills

Marketing strategy

Communications

Public relations

Digital marketing

Social media campaigns

Education

Bachelor's degree in Marketing/Communications/PR

Tools

Canva

Adobe Creative Suite

Job description

Marketing Coordinator – Athletic & Entertainment Facilities

Position Information

Position Title

Marketing Coordinator – Athletic & Entertainment Facilities

Work Location

Springfield Campus

Out-of-State Employment

Out-of-state employment is limited to Arkansas, Virginia, Maryland, and Washington, D.C., and subject to supervisor approval.

Department

Hammons Student Center

HR Home Department

015040 HAMMONS STUDENT CENTER

Pay Grade

42

Proposed Salary

$20.00 hourly

Sponsorship Information

Applicants must be currently authorized to work for ANY employer in the United States on a full-time basis. This position is not eligible for work visa sponsorship.

Position only available to current, regular, full-time Missouri State University employees?

No, Position is available to all applicants.

Appointment Type

Full Time Regular

Exempt/Non-Exempt

Non-Exempt

General Function

The Marketing Coordinator – Athletic & Entertainment Facilities develops, implements, and evaluates comprehensive marketing strategies that promote events, programs, premium experiences, venue rentals, and services for Great Southern Bank Arena and Juanita K. Hammons Hall. The Marketing Coordinator is responsible for increasing event awareness, driving ticket sales and attendance, supporting revenue generation, enhancing the guest experience, and strengthening the public image of both venues through digital marketing, advertising, public relations, social media, graphic design, and community engagement. The position collaborates closely with internal university departments, promoters, touring partners, artists, and community organizations to successfully market a diverse calendar of concerts, theatrical performances, athletic events, family shows, university events, and special events.

Description of Primary Duties

The Marketing Coordinator – Athletic & Entertainment Facilities develops, implements, and evaluates comprehensive marketing strategies that promote events, programs, premium experiences, venue rentals, and services for Great Southern Bank Arena and Juanita K. Hammons Hall. The Marketing Coordinator is responsible for increasing event awareness, driving ticket sales and attendance, supporting revenue generation, enhancing the guest experience, and strengthening the public image of both venues through digital marketing, advertising, public relations, social media, graphic design, and community engagement. The position collaborates closely with internal university departments, promoters, touring partners, artists, and community organizations to successfully market a diverse calendar of concerts, theatrical performances, athletic events, family shows, university events, and special events.

Minimum Acceptable Qualifications

• Education: A bachelor’s degree in Marketing, Communications, Public Relations, Advertising, Graphic Design, Business Administration, or a related field is required.
• Experience: At least one year of professional experience in marketing, communications, event marketing, sports marketing, entertainment marketing, or a related field is preferred. Experience with digital advertising, including search engine marketing (SEM), paid search (Google Ads), paid Meta advertising, and search engine optimization (SEO), social media management, graphic design, email marketing, website content management, or ticketed event marketing is preferred.
• Skills: Excellent verbal, written, and interpersonal communication skills are required. The ability to work collaboratively with internal and external stakeholders while maintaining attention to detail is required. Strong organizational and project management skills are required with the ability to manage multiple projects and deadlines simultaneously. Content creation experience utilizing social media platforms including Facebook, Instagram, X, TikTok, YouTube, and LinkedIn for marketing campaigns is required. Experience with Canva and Adobe Creative Suite, including Photoshop, Illustrator, and Premiere Pro, is preferred. Knowledge of website content management systems, email marketing platforms, photography, videography, video production and editing, digital advertising (Meta Ads Manager, Google Ads, Google Analytics, SEO, and SEM), analytics, and Microsoft Office is preferred.

Link to Job Description

https://www.missouristate.edu/Human/JobDescriptions/1984.htm

Open Date

09/01/2026

Equal Opportunity Statement

Missouri State University is a community of people with respect for diversity. The University emphasizes the dignity and equality common to all persons and adheres to a strict non-discrimination policy regarding the treatment of individual faculty, staff, and students. In accord with federal law and applicable Missouri statutes, the University does not discriminate on the basis of race, color, national origin (including ancestry, or any other subcategory of national origin recognized by applicable law), religion, sex (including marital status, family status, pregnancy, sexual orientation, gender identity, gender expression, or any other subcategory of sex recognized by applicable law), age, disability, veteran status, genetic information, or any other basis protected by applicable law in employment or in any program or activity offered or sponsored by the University. In accord with federal law and applicable Missouri statutes, the University does not discriminate on the basis of race, color, national origin (including ancestry, or any other subcategory of national origin recognized by applicable law), religion, sex (including marital status, family status, pregnancy, sexual orientation, gender identity, gender expression, or any other subcategory of sex recognized by applicable law), age, disability, veteran status, genetic information, or any other basis protected by applicable law in employment or in any program or activity offered or sponsored by the University. Sex discrimination encompasses sexual harassment, which includes sexual violence, and is strictly prohibited by Title IX of the Education Amendments of 1972. The policy shall not be interpreted in a manner as to violate the legal rights of religious organizations or of military organizations associated with the Armed Forces of the United States of America. The University maintains a grievance procedure incorporating due process available to any person who believes he or she has been discriminated against. Missouri State University is an Equal Opportunity employer. Inquiries concerning the complaint/grievance procedure related to discrimination on the basis of a protected class, including sexual harassment and sexual assault, or compliance with federal and state laws and guidelines, should be addressed to the Director, Office for Institutional Compliance, Carrington Hall 205, 901 S. National Ave., Springfield, Missouri 65897, [e-mail] , 417-836-4252.

Employment will require a criminal background check at University expense.

Required fields are indicated with an asterisk (*).

Required Documents

• Resume
• Cover Letter
• Unofficial Transcripts - 1

Optional Documents

• Letter of Recommendation-1 (Non-confidential)
• Letter of Recommendation-2 (Non-confidential)
• Letter of Recommendation-3 (Non-confidential)
• Other Documents -1
• Unofficial Transcripts -2

If you have questions:
Office of Human Resources
(t)417-836-5102
Monday - Friday
8 a.m. to 5 p.m.
Student Employment Services
(t)417-836-5627
Monday - Friday
8 a.m. to 5 p.m.