Marketing Coordinator - Sports & Entertainment Venues

Missouri State University; Springfield (MO); Hybrid; USD 25,000 - 32,000; Full time

Job summary

Missouri State University is seeking a Marketing Coordinator for Athletic & Entertainment Facilities to develop and implement comprehensive marketing strategies that promote events, premium experiences, and venue rentals at Great Southern Bank Arena and Hammons Hall.

The role focuses on increasing event awareness, boosting ticket sales, and enhancing guest experiences through digital marketing, social media, and public relations.

Qualifications

• Education: bachelor’s degree in Marketing, Communications, Public Relations, Advertising, Graphic Design, Business Administration, or related field required.
• Experience: at least one year in marketing, communications, event marketing, sports marketing, or related field preferred; digital advertising, SEO, social media management, email marketing, and ticketed event marketing preferred.

Responsibilities

• Develop, implement, and evaluate marketing strategies for Great Southern Bank Arena and Hammons Hall to promote events and services.
• Increase event awareness, drive ticket sales and attendance, and support revenue generation through digital marketing, PR, social media, and community engagement.

Skills

Communication skills

Social media marketing

Content creation

Project management

Education

Bachelor's degree in Marketing, Communications, Public Relations, Advertising, Graphic Design, Business Administration, or related field

Tools

Canva

Adobe Creative Suite

Google Ads

Meta Ads Manager

SEO/SEM

Google Analytics

Website CMS

Job description

Missouri State University is seeking a Marketing Coordinator for Athletic & Entertainment Facilities to develop and implement comprehensive marketing strategies that promote events, premium experiences, and venue rentals at Great Southern Bank Arena and Hammons Hall.

The role focuses on increasing event awareness, boosting ticket sales, and enhancing guest experiences through digital marketing, social media, and public relations.