Marketing Campaigns & Content Lead (Hybrid)

Grundens USA LTD; Seattle (WA); Hybrid; USD 100,000 - 120,000; Full time

Benefits offered by this job

Medical, dental, vision, life ins.

Long-term disability

Life Flight coverage

401(k) with 5% match

Profit-based bonus program

PTO 80 hours/year

9 paid holidays + 1 floating holiday

Job summary

Grundens USA LTD in Seattle, WA is seeking a Marketing Content Manager to bridge product, messaging, and public perception. You will plan and run end-to-end campaigns, own content across channels, and oversee photo/video shoots to ensure on-brand results.

You will write and manage copy, maintain Grundens voice, collaborate with Sales, Product, and Customer Service, and hands-on execute initiatives from concept to delivery.

Qualifications

• Bachelor's degree in Marketing, Communications, Journalism, or equivalent hands‑on experience.
• 5+ years of experience in marketing communications, brand marketing, or content marketing, ideally with campaign ownership.
• Excellent written and verbal communication skills, with a portfolio of campaign, content, or PR work you can point to.
• Experience or comfortable with integrating generative AI tools (Adobe Firefly, Midjourney, or similar) into creative workflows to accelerate ideation, explore concept directions, and build visual references.
• Proven project management skills — comfortable running multiple campaigns and deadlines at once with minimal oversight.

Responsibilities

• Plan, build, and manage integrated marketing campaigns across email, paid and organic social, retail/wholesale marketing, and web — from brief through post-launch reporting.
• Set campaign calendars and timelines, coordinate with design, product, and sales, and keep every workstream on schedule and on budget.
• Define campaign goals and KPIs, track performance, and turn results into clear recommendations for what to run next.
• Own the content calendar and drive planning for photo, video, and paid media content across the brand.
• Build, manage, and advance photography and videography regional network in support of product, campaign, brand, sales, and company asset generation.
• Manage photo and video content end to end — planning, briefing, and managing external partners in studio product and field shoot asset generation; reviewing deliverables for brand and quality fit.
• Maintain an organized, searchable photo and content library so assets are easy to find and reuse across teams.
• Write and edit copy across every channel — website, email, social, catalogs, product pages, and retail/dealer materials.
• Maintain a consistent Grundens voice and editorial standard across every channel and touchpoint.
• Partner with Sales, Product, and Customer Service so messaging and terminology stay aligned company-wide.
• Proofread and fact-check outgoing copy before it ships.

Skills

Campaign management

Content planning

Copywriting

Project management

AI tools integration

Email platforms

CMS tools

Social scheduling tools

Photography direction

Creative collaboration

Education

Bachelor's degree in Marketing/Communications/Journalism

Tools

Adobe Firefly

Midjourney

CMS tools

Job description

Grundens USA LTD in Seattle, WA is seeking a Marketing Content Manager to bridge product, messaging, and public perception. You will plan and run end-to-end campaigns, own content across channels, and oversee photo/video shoots to ensure on-brand results.

You will write and manage copy, maintain Grundens voice, collaborate with Sales, Product, and Customer Service, and hands-on execute initiatives from concept to delivery.