Marketing Campaign Lead - Multi-Channel & Data-Driven

Mike Morse Law Firm; Southfield (MI); On-site; USD 70,000 - 100,000; Full time

Benefits offered by this job

Full benefits

Job summary

Mike Morse Law Firm is seeking a results-driven marketing professional to own end-to-end campaign execution across traditional and digital channels. You’ll work under the CMO to coordinate briefs, creative assets, launches, and rigorous results reporting across Michigan markets.

You’ll manage vendor relationships, track budgets, and ensure on-time delivery while leveraging data from GA4, CallRail, Power BI, and Sprout Social to optimize campaigns.

Qualifications

• 5–8 years of marketing experience with at least 2 years managing campaigns, budgets, or vendor relationships — agency or in-house.

Responsibilities

• Campaign execution — Assist in executing campaigns across traditional and digital channels under the CMO's direction, from brief through launch and results reporting.
• Vendor day-to-day — Serve as the day-to-day contact with media partners; ensure deliverables, timelines, and benchmarks.
• Project management — Keep multiple workstreams on schedule with clear plans and status updates.
• Reporting — Pull performance data from GA4, CallRail, Power BI, Sprout Social into clear summaries including spend by market/channel.

Skills

Campaign management

Vendor management

Data analysis

Digital marketing

Billboard/out-of-home

AI tools in workflow

Project ownership

Written communication

Competitive mindset

Media buying

Education

Bachelor's degree in Marketing

Tools

GA4

CallRail

Power BI

Sprout Social

Salesforce

Job description

Mike Morse Law Firm is seeking a results-driven marketing professional to own end-to-end campaign execution across traditional and digital channels. You’ll work under the CMO to coordinate briefs, creative assets, launches, and rigorous results reporting across Michigan markets.

You’ll manage vendor relationships, track budgets, and ensure on-time delivery while leveraging data from GA4, CallRail, Power BI, and Sprout Social to optimize campaigns.