Marketing & Business Development Specialist

Connell Foley LLP.; Jersey City (NJ); On-site; USD 60,000 - 80,000; Full time

Job summary

An established industry player is seeking a Marketing & Business Development Specialist to enhance its marketing initiatives and business development efforts. This role is pivotal in supporting lawyers through thought leadership, sponsorships, and award submissions, while also assisting with proposals and presentations. The ideal candidate will have a strong background in marketing, exceptional communication skills, and the ability to thrive in a fast-paced environment. Join a dynamic team dedicated to driving strategic business goals and making a significant impact within the legal sector. This is a fantastic opportunity for those looking to advance their career in a supportive and innovative setting.

Qualifications

• 4-5 years of marketing/business development experience in a law firm or professional services.
• Exceptional oral and written communication skills are essential.

Responsibilities

• Support lawyers in building profiles through marketing initiatives and business development.
• Conduct research and prepare reports on clients and prospects.

Skills

Marketing and Business Development

Oral Communication

Written Communication

Project Management

Research Skills

Interpersonal Skills

Client Service Orientation

Education

Bachelor's Degree in Marketing or related field

Tools

Online Information Databases

Social Media Management Tools

Job description

Connell Foley LLP is seeking an experienced legal marketing professional who can support lawyers in building their profiles through thought leadership, sponsorship opportunities, and award submissions, as well as assist with business development activities such as research, proposals, and presentations - based out of the Roseland office.

Connell Foley LLP, one of New Jersey’s largest law firms, is seeking a Marketing & Business Development Specialist. This role is integral to driving the firm’s marketing initiatives and strategic business development goals at various levels, including firm-wide, practice groups, and individual attorneys. Key responsibilities of the Marketing & Business Development Specialist include supporting lawyers in building their profiles through thought leadership, sponsorship opportunities, and award submissions, as well as assisting with business development activities such as research, proposals, and presentations. Reporting to the Director of Marketing, this position is based at the firm's headquarters in Roseland.

Responsibilities:

• Work closely with lawyers and Director of Marketing on development and execution of meaningful strategic business development and marketing initiatives for attorneys, practice areas and region to help align business strategy and cross-collaboration efforts
• Build the firm and individual partners' visibility through events, sponsorships, and campaigns; identify opportunities for attorneys to participate in speaking engagements and assist with deliverables
• Provide support for new business endeavors, including preparing standard and custom pitch materials, including responses to RFPs and other proposals, and business development presentations
• Conduct online and database research and prepare intelligence reports on clients, qualified prospects, competitors, and industries of interest
• Collaborate with the Director of Marketing to manage all the firm marketing content, including content creation, development, review, and distribution, for the firm’s website and social media accounts, print and digital collateral, as well as internal firm newsletter
• Identify and track rankings/awards/survey submissions, and assist in the compilation of annual submissions to outlets such asChambers, AmLaw, NJBIZand others, as well as award nominations
• Manage and grow the firm’s presence on social media through regular updates, effective campaigns, best practices, and lawyer engagement
• Monitor legal industry communications trends and adopt best practices
• Perform other duties as assigned or required to meet firm goals and objectives

Qualifications:

• Minimum of 4-5 years’ marketing and/or business development experience, preferably in a law firm or other professional services environment
• Ability to thrive in an electronic environment and utilize technology to deliver information; proficiency in methods of information acquisition, including the use of online information databases, tools, and resources
• Exceptional oral and written communication skills; writing samples are required
• Strong organizational and project management skills, including the ability to prioritize and manage various tasks with high attention to detail
• Client service-oriented mindset with strong interpersonal skills, capable of establishing and maintaining effective relationships with personnel at various levels
• Ability to take initiative, adapt to change and work independently in high-pressure, deadline-driven situations while exercising sound judgment and making intelligent, informed decisions