Marketing Automation Lead: Slate Expert & Ops Champion

NU USA Northeastern University; Boston (MA); Vor Ort; USD 68.000 - 96.000; Vollzeit

Benefits dieser Stelle

Medical benefits

Dental benefits

Vision benefits

Paid time off

Tuition assistance

Wellness & life

Retirement plan

Commuting benefits

Zusammenfassung

Northeastern University seeks a Marketing Automation Manager to lead the Marketing Operations team and serve as the organization’s Slate SME. This hands-on leadership role will manage people and directly contribute to email marketing, data integrity, and campaign tooling across platforms to support student acquisition.

The role requires five years of Slate experience, a Bachelor’s degree, and strong analytical, project-management, and cross-functional collaboration skills.

Qualifikationen

• Bachelor’s degree required.
• Five years of marketing automation experience using Slate.
• Experience leading a team of contributors.
• Deep understanding of the marketing mix and integrated marketing principles.
• Expertise in Slate tools, HTML, CSS, and Liquid markup and conditional logic.
• Strong analytical and critical-thinking skills with attention to detail.
• Proven staff management and project leadership in a dynamic environment.

Aufgaben

• Lead and mentor the Marketing Operations team.
• Oversee Slate-powered campaigns, data quality, lead scoring, and dashboards.
• Collaborate with marketing to optimize lead management and integrations.
• Provide governance and training, and maintain system documentation.
• Guide stakeholders on technical campaign setups and templates.

Kenntnisse

Marketing automation

Leadership

Analytical thinking

Project management

Communication

Strategic thinking

Team collaboration

Ausbildung

Bachelor’s degree

Tools

Slate tools

HTML

CSS

Liquid markup

Jobbeschreibung

Northeastern University seeks a Marketing Automation Manager to lead the Marketing Operations team and serve as the organization’s Slate SME. This hands-on leadership role will manage people and directly contribute to email marketing, data integrity, and campaign tooling across platforms to support student acquisition.

The role requires five years of Slate experience, a Bachelor’s degree, and strong analytical, project-management, and cross-functional collaboration skills.