Marketing Assistant: Visitor Experience & Brand Campaigns

Sazerac; Frankfort (KY); On-site; USD 33,000 - 50,000; Full time

Benefits offered by this job

Medical benefits

Dental insurance

Vision care

401K

Paid time off

Job summary

Sazerac is hiring a Marketing Assistant for the Buffalo Trace Distillery in Kentucky. You will support on-site programming, brand launches, and seasonal events to grow visitation and consumer engagement.

The role requires coordinating timelines, budgets, and cross-functional collaboration with Homeplace Operations, Retail, Events, and brand teams. Ideal candidates will have a Bachelor's degree and 1 year of marketing or events experience, plus strong communication and organizational skills.

Qualifications

• Bachelor's degree required.
• 1 year of experience in marketing, hospitality, events or project coordination.
• Strong communication and organizational skills; ability to manage multiple projects.
• Proficiency with Word, Excel and Outlook.

Responsibilities

• Grow BTD Visitation & Engagement: support programming to increase attendance and engagement.
• Support Brand Launches & Campaigns: translate launches into BTD experiences and coordinate activations.
• Deliver Homeplace Programming: schedule and execute seasonal programs and events within budget.
• Demonstrate Drive for Results: focus on initiatives with highest impact and quality.

Skills

Oral & written communication

Detail oriented

Planning & organization

Multi-tasking

Education

Bachelor's degree

Tools

Microsoft Word

Microsoft Excel

Microsoft Outlook

Job description

Sazerac is hiring a Marketing Assistant for the Buffalo Trace Distillery in Kentucky. You will support on-site programming, brand launches, and seasonal events to grow visitation and consumer engagement.

The role requires coordinating timelines, budgets, and cross-functional collaboration with Homeplace Operations, Retail, Events, and brand teams. Ideal candidates will have a Bachelor's degree and 1 year of marketing or events experience, plus strong communication and organizational skills.