Marketing and Communications Lead

ABIDE; Omaha (NE); On-site; USD 90,000 - 120,000; Full time

Job summary

A nonprofit organization based in Omaha, Nebraska is seeking a Marketing and Communication Lead. This role involves developing and executing strategic marketing initiatives, overseeing brand management, and leading a high-performing communications team. Candidates should have at least 8 years of relevant experience, strong leadership qualities, and exceptional communication skills. This position offers a full-time commitment to drive the organization's mission forward.

Qualifications

• 8+ years of experience in marketing, communication, or public relations, preferably in a leadership role.
• Strong knowledge of digital tools, analytics, and platforms.
• Exceptional verbal, written, and presentation skills.

Responsibilities

• Develop and execute strategic marketing and communication initiatives.
• Oversee brand consistency across all materials and communications.
• Lead digital strategy including social media and email campaigns.
• Manage media relations, press materials, and spokesperson activities.
• Build and mentor a high-performing marketing and communications team.
• Collaborate with internal departments and external partners; manage vendors.
• Develop and oversee the marketing budget and ensure cost-effective strategies.

Skills

Interpersonal skills

Communication skills

Organizational skills

Managerial skills

Project management

Digital tools proficiency

Analytics tools knowledge

Analytics

Presentation skills

Education

Bachelor's degree in business, marketing, public relations or related field

Master's degree (preferred)

Tools

Google Analytics

CMS

CRM systems

Job description

Abide, based in Omaha, Nebraska, is a non‑profit, faith‑based organization whose mission is to revitalize the inner city one neighborhood at a time. Our goal is to see EVERYONE have EVERY opportunity to reach their God‑given POTENTIAL.

We believe employees are the most important resource in our ministry and we are committed to an environment where employees are valued and empowered to make a difference. If you have a desire to honor God by enriching the lives and seeking neighborhood transformation, consider answering the call and join our team.

What Will You Do?

The Marketing and Communication Lead is responsible for developing and executing strategic marketing, branding, and communication initiatives that enhance the organization’s visibility, drive growth, and strengthen stakeholder engagement. This role oversees all internal and external communication efforts, manages brand strategy, and ensures messaging consistency across all channels.

How Will You Do It?

Strategic Planning

• Develop and lead the organization’s overall marketing and communication strategy.
• Align marketing and communication goals with broader organizational objectives.
• Monitor market trends and competitor activities to inform planning and positioning.

Brand Management

• Oversee brand consistency across all materials, platforms, and communications.
• Manage and evolve the organization’s visual identity, voice, and messaging.

Digital Marketing & Communications

• Lead digital strategy, including social media, website management, SEO/SEM, and email campaigns.
• Ensure content is optimized for engagement and aligned with brand tone and objectives.
• Evaluate performance metrics and report on campaign effectiveness.

Public Relations & Media

• Serve as the primary contact for media relations and public statements.
• Prepare press releases, speeches, and media kits.
• Foster relationships with media outlets, partners, and influencers.
• Lead and develop a high‑performing marketing and communications team.
• Collaborate cross‑functionally with internal departments and external stakeholders.
• Manage vendor and agency relationships.

Budget Management

• Develop and oversee the marketing and communications budget.
• Track spending and ensure cost‑effective marketing strategies.

Preferred Skills

• Graphic design or multimedia production experience is a plus.

Qualifications

• Education – A bachelor’s degree in business, marketing, public relations or related field. (Master’s preferred)
• Experience – It is strongly preferred that the Marketing & Communication Director has 8+ years of experience in marketing, communication, or public relations, with at least in a leadership role.
• Knowledge, Skills, and Abilities – The Marketing & Communication Director should have strong interpersonal, communication, organizational, and managerial skills. They should have exceptional verbal, written, and presentation skills, strong knowledge of digital tools, analytics, and platforms (e.g., Google Analytics, CMS, CRM systems), experience managing teams and budgets, strong project management and organizational skills.

Seniority level

Director

Employment type

Full‑time

Job function

Marketing and Sales

Industries

Civic and Social Organizations