Marketing Analytics & Transformation Strategist

Loyola Marymount University; New York (NY); On-site; USD 71,000 - 89,000; Full time

Benefits offered by this job

Salary range 71,100–88,900 USD

Job summary

Loyola Marymount University is seeking a Marketing Analytics and Transformation Associate to lead analytics reporting that supports branding and marketing initiatives. You will build dynamic dashboards, merge data from CRMs, social, email, and web channels, and deliver insights to leadership.

Strong Excel, Tableau/Looker Studio, and data storytelling are essential. The role emphasizes collaboration with cross‑functional teams to measure brand health and campaign performance, driving data‑driven

Qualifications

• Bachelor's degree in business or related field; master's preferred.
• Advanced Excel skills including lookups and pivot tables.
• 2+ years of related analytics or marketing analytics experience.
• Experience with dashboards (Tableau/Looker Studio) and data storytelling.

Responsibilities

• Produce executive-ready analytics and dashboards for VP/COO level.
• Distill complex data into actionable marketing insights and recommendations.
• Collaborate with marketing leaders to optimize campaigns and KPIs.
• Develop processes for data collection, archiving, and governance.

Skills

Excel

KPI reporting

Data storytelling

Cross-functional collaboration

Education

Bachelor's degree in business or related field

Master's degree preferred

Tools

Tableau

Google Looker Studio

Job description

Loyola Marymount University is seeking a Marketing Analytics and Transformation Associate to lead analytics reporting that supports branding and marketing initiatives. You will build dynamic dashboards, merge data from CRMs, social, email, and web channels, and deliver insights to leadership.

Strong Excel, Tableau/Looker Studio, and data storytelling are essential. The role emphasizes collaboration with cross‑functional teams to measure brand health and campaign performance, driving data‑driven