Marketing Analytics & Insights Engineer II

PowerToFly

Arizona

On-site

USD 91,000 - 180,000

Full time

4 days ago

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Job summary

Deloitte Digital's Data Science and Analytics practice seeks a creative, data-driven professional to advance marketing analytics solutions that drive client value across paid, owned and earned channels. You will work across Marketing, Advertising, Commerce and Product Innovation to define measurement plans and data strategies.

Responsibilities include mapping customer journeys, building dashboards in Tableau/Looker, conducting analyses, and translating insights into actionable recommendations

Qualifications

2+ years managing digital marketing/advertising analytics for large clients.
1+ years Adobe CJA experience.
Bachelor's degree or equivalent.
Willingness to travel ~30% based on project needs.
Authorized to work in the United States without sponsorship.

Responsibilities

Map, analyze, and optimize end-to-end customer journeys for insights and growth.
Address business questions and quantify impact across paid, owned, and earned channels.
Define analytics, modeling, tagging strategies, and develop measurement plans.
Create dashboards with Tableau, Looker, or similar tools and present findings to executives.
Collaborate across Marketing, Advertising, Commerce, and Product Innovation teams to guide data-driven decisions.

Skills

Digital marketing analytics

Adobe CJA

SQL

Tableau

Excel

Data visualization

Education

Bachelor's degree

Tools

Google Analytics

DV360

Ads Data Hub

Adobe Analytics

Salesforce/SFMC

Job description

Responsibilities include mapping customer journeys, building dashboards in Tableau/Looker, conducting analyses, and translating insights into actionable recommendations

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