Marketing Analytics & CRM Lead — B2B Digital Growth

Hamilton Company; Franklin (MA); On-site; USD 80,000 - 95,000; Full time

Benefits offered by this job

Medical, dental, vision insurance

Paid time off

401k with matching

Tuition reimbursement

Competitive compensation

Job summary

Hamilton Company is looking for a Marketing Analytics, CRM, and Digital Specialist based in Franklin, Massachusetts. This role is vital for managing Hamilton Storage's digital ecosystem and sales pipeline, focusing on lead generation through multi-channel campaigns.

The ideal candidate will have significant experience in B2B marketing, expertise in CRM such as HubSpot, and strong analytical skills to contribute to the company's growth. A competitive salary range of $80,000 - $95,000 is offered, along with a comprehensive benefits package.

Qualifications

• Minimum 6 years of B2B marketing experience with a focus on digital strategy.
• Hands-on experience with A/B testing tools and digital analytics platforms.
• Ability to translate data into executive-level reporting.

Responsibilities

• Develop and execute multi-channel campaigns for lead generation.
• Manage HubSpot CRM data quality and workflows.
• Maintain corporate digital properties and improve UX.
• Create marketing performance reports for sales leadership.
• Monitor market trends and competitor activity.

Skills

Expert-level proficiency in HubSpot

SEO knowledge

Digital marketing experience

Verbal and written communication

Organizational skills

Education

Bachelor’s degree in Marketing or related field

Tools

HubSpot

Microsoft Office Suite

Adobe Creative Suite

Job description

Hamilton Company is looking for a Marketing Analytics, CRM, and Digital Specialist based in Franklin, Massachusetts. This role is vital for managing Hamilton Storage's digital ecosystem and sales pipeline, focusing on lead generation through multi-channel campaigns.

The ideal candidate will have significant experience in B2B marketing, expertise in CRM such as HubSpot, and strong analytical skills to contribute to the company's growth. A competitive salary range of $80,000 - $95,000 is offered, along with a comprehensive benefits package.