B2B Marketing Specialist — Laboratory Solutions

Hamilton-Company; Reno (NV); On-site; USD 50,000 - 70,000; Full time

Job summary

Hamilton Company is seeking a Marketing Specialist to support digital initiatives in a B2B environment, focusing on content creation and marketing communications for regional product initiatives. This role offers hands-on experience in marketing automation, analytics, and coordination of campaigns across channels.

The ideal candidate will be detail-oriented, possess strong written and verbal communication skills, and be comfortable managing multiple tasks in a fast-paced team setting.

Qualifications

• BS Degree in Marketing, Business Administration, Communications, or related field is required.
• Experience with Asana is preferred.
• Experience with LinkedIn and LinkedIn Campaign Manager is preferred.
• Experience with Adobe Creative Suite is preferred.
• Experience with Craft Web Suite is preferred.
• Knowledge of digital marketing tools and analytics platforms is a plus.

Responsibilities

• Assist in creating and maintaining marketing materials.
• Support analysis of marketing data and campaign metrics.
• Coordinate trade show materials and virtual event logistics
• Contribute to email marketing campaigns and newsletters
• Maintain the company's social media presence and engagement
• Support market research and competitive analysis
• Aid in the creation and organization of the digital asset library
• Help track marketing KPIs and prepare regular reports
• Help manage projects effectively to meet critical deadlines
• Other duties as assigned

Skills

Written & verbal communication

MS Office

Social media basics

Digital marketing basics

Project management

Teamwork

Education

BS Degree in Marketing or related field

Tools

Asana

LinkedIn Campaign Manager

Adobe Creative Suite

Craft Web Suite

Job description

Hamilton Company is seeking a Marketing Specialist to support digital initiatives in a B2B environment, focusing on content creation and marketing communications for regional product initiatives. This role offers hands-on experience in marketing automation, analytics, and coordination of campaigns across channels.

The ideal candidate will be detail-oriented, possess strong written and verbal communication skills, and be comfortable managing multiple tasks in a fast-paced team setting.