Marketing Analyst, Rotational Program: Brand & Growth

BNY Mellon; New York (NY); On-site; USD 52,000 - 90,000; Full time

Job summary

BNY Mellon is seeking high-potential students for its 2027 Analyst Program in Marketing based in New York.

The 24-month rotational program exposes you to platforms marketing, client segment marketing, brand and digital, and more, with structured onboarding and mentorship.

You will work on campaigns, content, and communications across channels, gaining hands-on experience and helping tell BNY's brand story.

Qualifications

• Enrollment in a 4-year undergraduate degree program with a focus on business-related and/or technology-related majors preferred.
• Graduating in Dec 2026 or May 2027 (U.S.).
• Minimum cumulative GPA of 3.0 or better.
• Does not require sponsorship for employment visa status (now or in the future) in the country where applying.

Responsibilities

• Support marketing initiatives that help drive growth, strengthen BNY's brand, and enhance how the firm connects with clients and employees.
• Assist with the development of campaigns, content, and communications delivered across channels and platforms.
• Contribute to projects that support brand storytelling, media outreach, employee engagement, and audience-focused marketing strategies.
• Gain exposure to a range of marketing teams, which may include product marketing, client segment marketing, integrated marketing, brand and creative, digital, demand generation, market intelligence, and marketing strategy.

Education

Bachelor's degree (undergrad) or equivalent

Job description

BNY Mellon is seeking high-potential students for its 2027 Analyst Program in Marketing based in New York.

The 24-month rotational program exposes you to platforms marketing, client segment marketing, brand and digital, and more, with structured onboarding and mentorship.

You will work on campaigns, content, and communications across channels, gaining hands-on experience and helping tell BNY's brand story.