Marketing Account Manager

Octa, LLC; Orange, Northern (CA, KY); Hybrid; USD 85,000 - 117,000; Full time

Job summary

OCTA, LLC is seeking a Marketing Account Manager in Orange, CA to lead, coordinate, and manage innovative marketing programs with emphasis on research, strategic planning, and execution. The role covers end-to-end campaigns, vendor negotiations, and performance evaluation, including budget oversight.

Senior level requires 3+ years of experience beyond a strong marketing foundation; Spanish fluency is required.

Qualifications

• Bachelor’s degree in Marketing, Business, Communications, or related field.
• Minimum of five years of professional marketing, promotions, or events experience (Senior).
• Spanish language proficiency required for both levels.
• Valid California driver’s license.

Responsibilities

• Lead, develop, and execute innovative marketing campaigns, advertising programs, and promotions aligned with strategic goals.
• Design and implement creative strategies to increase awareness and adoption of alternative transportation options.
• Manage end-to-end marketing programs, including research, planning, execution, performance tracking, and evaluation.
• Analyze market trends and data to generate actionable insights and inform strategic decisions.
• Develop scopes of work, issue RFPs, evaluate proposals, and support contract negotiations with vendors and consultants.
• Collaborate with internal teams and external partners to deliver high-impact campaigns on time and within budget.
• Oversee and monitor program budgets, ensuring efficient allocation of resources and reporting to leadership.

Skills

Sales & outreach

Relationship building

Presentations

Communication

Education

Bachelor's degree in Marketing or related field

Job description

## Marketing Account ManagerApply: Orange, CA: Full time: Posted 30+ Days Ago: JR119**Job Description****Marketing Account Manager (Marketing Specialist/Marketing Specialist, Senior)**Under general direction, leads, coordinates, and manages innovative marketing programs. Develops and implements innovative marketing programs with emphasis on research, strategic planning, execution, problem solving and evaluation.**Marketing Specialist is a non-exempt position** in salary grade 180. Min – $36.86 | Mid – $44.03 | Max – $51.20/hr.**Marketing Specialist, Senior is an exempt position** in salary grade 190. Min – $84,531.20 | Mid – $100,984.00 | Max – $117,416.00The starting salary will be within this range based on qualifications.**This posting will remain open until the candidate is selected.****What You’ll Do*** Lead, develop, and execute innovative marketing campaigns, advertising programs, and promotions aligned with strategic goals* Design and implement creative strategies to increase awareness and adoption of alternative transportation options* Manage end-to-end marketing programs, including research, planning, execution, performance tracking, and evaluation* Analyze market trends and data to generate actionable insights and inform strategic decisions* Develop scopes of work, issue RFPs, evaluate proposals, and support contract negotiations with vendors and consultants* Collaborate with internal teams and external partners to deliver high-impact campaigns on time and within budget* Oversee and monitor program budgets, ensuring efficient allocation of resources and reporting to leadership**What We’re Looking For*** Bachelor’s degree in Marketing, Business, Communications, or related field* Minimum of five years of professional marketing, promotions, or events experience **(Senior level only, 3 years for Specialist)*** Strong sales, outreach, and relationship-building skills* Experience developing and managing marketing campaigns and budgets* Ability to analyze data and translate insights into actionable strategies* Excellent presentation, communication, and interpersonal skills* **Spanish language proficiency (reading, writing, and speaking) required for both levels*** Valid California driver’s license required**Why You’ll Love It Here*** Play a key role in expanding sustainable transportation solutions* Lead creative campaigns and community-focused initiatives* Work with diverse stakeholders across business, education, and public sectors* Make a measurable impact on ridership and regional mobility**Join a team where innovation, integrity, and strategic thinking are valued.** **Apply now to help shape the future of OCTA’s programs.**