Senior Marketing Campaign Lead - Sustainable Mobility Programs

Octa, LLC; Orange, Northern (CA, KY); Hybrid; USD 85,000 - 117,000; Full time

Job summary

OCTA, LLC is seeking a Marketing Account Manager in Orange, CA to lead, coordinate, and manage innovative marketing programs with emphasis on research, strategic planning, and execution. The role covers end-to-end campaigns, vendor negotiations, and performance evaluation, including budget oversight.

Senior level requires 3+ years of experience beyond a strong marketing foundation; Spanish fluency is required.

Qualifications

• Bachelor’s degree in Marketing, Business, Communications, or related field.
• Minimum of five years of professional marketing, promotions, or events experience (Senior).
• Spanish language proficiency required for both levels.
• Valid California driver’s license.

Responsibilities

• Lead, develop, and execute innovative marketing campaigns, advertising programs, and promotions aligned with strategic goals.
• Design and implement creative strategies to increase awareness and adoption of alternative transportation options.
• Manage end-to-end marketing programs, including research, planning, execution, performance tracking, and evaluation.
• Analyze market trends and data to generate actionable insights and inform strategic decisions.
• Develop scopes of work, issue RFPs, evaluate proposals, and support contract negotiations with vendors and consultants.
• Collaborate with internal teams and external partners to deliver high-impact campaigns on time and within budget.
• Oversee and monitor program budgets, ensuring efficient allocation of resources and reporting to leadership.

Skills

Sales & outreach

Relationship building

Presentations

Communication

Education

Bachelor's degree in Marketing or related field

Job description

OCTA, LLC is seeking a Marketing Account Manager in Orange, CA to lead, coordinate, and manage innovative marketing programs with emphasis on research, strategic planning, and execution. The role covers end-to-end campaigns, vendor negotiations, and performance evaluation, including budget oversight.

Senior level requires 3+ years of experience beyond a strong marketing foundation; Spanish fluency is required.