Market Research Analyst

Metrical Talent; New York (NY); Hybrid; USD 78,000 - 95,000; Full time

Benefits offered by this job

Company bonus

Hybrid work

401(k) employer matching

Health insurance

Disability insurance

Vacation & holidays

Job summary

MTalent, an AI-driven creative effectiveness company, seeks a Market Research Analyst 2 in a NYC or McLean hybrid role. Fluency in Spanish or Portuguese is essential; you’ll support quantitative and qualitative research across campaigns and markets.

You will design surveys, apply statistics (A/B, regression, clustering), and turn data into clear insights while managing projects. Visa sponsorship is not available; candidates must have the right to work in the United States.

Qualifications

• 3+ years' experience in an analytically driven marketing role, client- or agency-side.
• Strong analytical capabilities with ability to draw actionable recommendations.
• Advanced Excel or Google Sheets skills; experience with SQL and/or R or Python.
• Hands-on experience using AI tools for data analysis or research workflows.
• Experience designing surveys to best-practice standards.
• Strong project management, communication, and presentation skills.
• Fluency in Spanish or Portuguese is essential — candidates without this will not be progressed.

Responsibilities

• Managing end-to-end delivery of standardised research studies with strong autonomy
• Designing and commissioning surveys aligned to client objectives and past performance
• Applying statistical techniques including A/B testing, regression analysis, and cluster analysis
• Conducting consumer sentiment analysis via social insight tools and open-ended survey responses
• Analysing and interpreting results into clear, actionable insights and reporting
• Supporting data quality management to ensure robust, representative samples
• Assisting with ad hoc analysis and internal stakeholder requests

Skills

Analytical thinking

Excel/Sheets expert

SQL

R or Python

Project management

Communication & presentation

Fluency in Spanish or Portuguese

Survey design

Education

Bachelor's degree in a quantitative field or social science

Tools

SQL

R

Python

Excel/Sheets

Job description

ROLE - Market Research Analyst 2 - Fluency in Spanish or Portuguese is essential

LOCATION - NYC Hybrid or McLean Hybrid ( Minimum 3 days in office )

SALARY - $86,500 with up to 20% annual bonus on top

We're recruiting on behalf of a fast-growing AI-driven creative effectiveness company trusted by some of the world's leading brands, media agencies, and publishers. Their methodology combines randomised controlled trials with real-world ad environments to give clients a clear, evidence-based view of creative performance before campaigns go live. They test over 1,000 ads quarterly across 30+ markets, working with global names across media, fashion, sport, and FMCG. This is a rare opportunity to join a tight-knit, high-calibre team at the intersection of research, data science, and creative strategy.

The Role

You'll support the end-to-end delivery of quantitative and qualitative research, helping clients refine their creative to perform in the real world.

You'll be responsible for:

• Managing end-to-end delivery of standardised research studies with strong autonomy
• Designing and commissioning surveys aligned to client objectives and past performance
• Applying statistical techniques including A/B testing, regression analysis, and cluster analysis
• Conducting consumer sentiment analysis via social insight tools and open-ended survey responses
• Analysing and interpreting results into clear, actionable insights and reporting
• Supporting data quality management to ensure robust, representative samples
• Assisting with ad hoc analysis and internal stakeholder requests

About You

• 3+ years' experience in an analytically driven marketing role, client- or agency-side
• A degree in an applied quantitative field, social science, psychology, marketing, or similar
• Strong analytical skills with the ability to draw clear conclusions and actionable recommendations
• Highly advanced Excel or Google Sheets skills, plus experience with SQL and/or R or Python
• Hands-on experience using AI tools (e.g., Claude, ChatGPT, Gemini) for data analysis or research workflows
• Experience designing surveys to best-practice standards
• Strong project management, communication, and presentation skills
• Fluency in Spanish or Portuguese is essential — candidates without this will not be progressed

You will stand out if you have experience running global research projects across North or South America, familiarity with social analytics tools, or experience with data management platforms.

Package

• Competitive salary benchmarked against industry standard
• Company bonus scheme
• Hybrid working — minimum 3 days in the New York or Washington DC office
• 401(k) with employer matching up to 6%
• Health insurance
• Life, long-term, and short-term disability insurance
• 15 paid vacation/personal days + 11 bank holidays

This is an excellent opportunity for an analytically minded research or marketing professional to grow their career within a fast-moving, technology-led business working with world-class brands. Candidates must have the right to work in the United States. Visa sponsorship is not available for this role.