MARKET DEVELOPMENT REPRESENTATIVE - SAN FRANCISCO, CA

Sierra Nevada Brewing Co.; San Mateo (CA); On-site; USD 59,000 - 89,000; Full time

Benefits offered by this job

Medical, dental, and vision insurance

401(k) match

Paid time off

Onsite medical clinic

Job summary

Sierra Nevada Brewing Co. in California is seeking a Market Development Representative to grow sales and market share across assigned accounts, focusing on retail execution, product distribution, displays, and promotions.

The role emphasizes 90% retail activity to drive brand presence and growth. You will call on existing accounts, identify new opportunities, ensure compelling merchandising, and coordinate events and promotions to boost visibility and volume while aligning with brand standards

Qualifications

• Associate’s degree or equivalent combination of education and experience.
• Bachelor’s degree preferred but not required depending on experience.
• 2 years of B2B sales experience preferred, especially in beverages.
• Ability to learn state and federal liquor laws and apply them.
• Proven track record of achieving sales goals and profitability.

Responsibilities

• Call on existing accounts within the area to grow distribution and market share.
• Identify new retail opportunities to increase volume and distribution.
• Ensure proper merchandising and POS materials align with brand standards.
• Conduct staff trainings and beer tastings as needed.
• Coordinate events and promotions to boost brand awareness and sales.
• Submit reports on the assigned area to management and wholesalers.
• Operate within budgetary guidelines and company processes.

Skills

Sales skills

Time management

Communication skills

Presentation skills

Self-motivation

Education

Associate’s Degree

Bachelor’s Degree preferred

Job description

Get to Know Us

Ken Grossman started Sierra Nevada in 1980 with a hand-built brewhouse and the odds stacked against him. That passion forever changed the course of American craft brewing and launched a beer revolution that's in full force today. Turns out, good beer can do a lot of good, and Sierra Nevada became a cornerstone for both its innovation and its care for the Earth and its people. We’re committed to advancing a culture of inclusion and believe diversity in all its forms makes us stronger. We keep pushing boundaries, whether that’s in the brewhouse, with sustainability, or in the great outdoors.

Get to Know This Role

The Market Development Representative is responsible for growing sales and market share within their assigned area. The position focuses on retail execution of Sierra Nevada brands within key on‑and off‑premise accounts through product distribution, display execution and promotion. The Market Development Representative will spend approximately 90% of their time in retail execution.

What's In It For You

We’re committed to our employees and work hard to prove it. For starters, we’re offering $59,439 to $89,158 base compensation for this role. Individual offers are based on skills, experience, and qualifications. This role may be eligible for our bonus program – inquire with our Talent Acquisition Partner for additional details. But base pay is just the beginning. We support your future by offering a generous 10% company match on 401(k) contributions, providing learning and development opportunities, and fostering your safety at work with ongoing trainings, state‑of‑the‑art equipment, and preventative care. We offer medical, dental, and vision insurance, an onsite medical clinic, as well as mental health and well‑being benefits including paid sick leave. We foster a culture of work‑life balance and always encourage employees to use and enjoy their paid time off.

What You Will Do

• Call on existing account base within area to obtain new distribution, execute promotional activity and increase market share
• Identify and solicit new business and retail opportunities to increase volume, distribution, and share within the assigned area
• Ensure proper merchandising of product and point-of-sale materials within area and according to our brand standards
• Conduct staff educations, beer tastings and other events as needed
• On- and Off-Premise: securing displays, ensuring beer placement, closing gaps, checking quality and POS support
• Provide exceptional service to assigned accounts with the goal of becoming their preferred supplier
• Operate effectively within the brewery and budgetary guidelines
• Compile and submit reports on assigned area and general market information to management team and wholesaler
• Coordinate events and promotions to deliver greater brand awareness and stimulate sales
• Execute monthly National Account opportunities

Required Qualifications

• Associate’s Degree or any combination of education and/or experience from which comparable knowledge, skills, and abilities have been achieved required
• Bachelor’s Degree preferred
• 2 years business-to-business sales experience preferred
• Previous sales experience in the alcohol beverage industry preferred
• Ability to learn and apply in depth knowledge of state and federal liquor laws
• Demonstrated ability to consistently achieve company business plan goals; including volume, distribution, and profitability
• Strong organization and time management skills
• In‑depth knowledge of Sierra Nevada Brewing Co.’s history, culture and product
• Ability to interface with various levels of management at both retail and wholesale
• Excellent organizational, analytical, communication and presentation skills
• Excellent sales skills
• Self‑motivated and ability to work with limited amount of direction; ability to work both independently and within a team to accomplish goals
• Driver's License with a driving record free of any major violations in the last three years upon hire required
• Candidates must reside in San Francisco, CA or San Mateo, CA

Additional Requirements To Consider Before Applying

• You must be at least 21 years of age to perform the duties of this position for Sierra Nevada Brewing Co.
• Selected candidate must pass a pre‑employment, post‑offer background check.
• Selected candidate must pass a pre‑employment, post‑offer driver's license check.

Before applying for this role, please review the full job description, including the physical demands and working environment: https://sierranevada.jdxpert.com/ShowJob.aspx?EntityID=2&id=3219

• This position will remain open until filled; online applications will be reviewed weekly **

Sierra Nevada Brewing Co. is an Equal Opportunity Employer