MARKET DEVELOPMENT REPRESENTATIVE

Sierra Nevada Brewing Co.; San Mateo (CA); On-site; USD 59,000 - 89,000; Full time

Benefits offered by this job

401(k) match

Medical insurance

Dental insurance

Vision insurance

Onsite clinic

Mental health benefits

Paid time off

Job summary

Sierra Nevada Brewing Co. is seeking a Market Development Representative to grow sales and market share in assigned areas. The role emphasizes retail execution, distribution, and promotion across on- and off-premise accounts, with about 90% field activity and close collaboration with distributors.

The position offers base compensation between $59,439 and $89,158, plus a potential bonus. Benefits include 401(k) with company match, medical/dental/vision, onsite clinic, mental health support, and

Qualifications

• Associate's Degree or any combination of education and/or experience to achieve required knowledge and abilities
• Bachelor's Degree preferred
• 2 years B2B sales experience preferred
• Previous sales in alcohol beverage industry preferred
• Ability to learn/apply knowledge of state/federal liquor laws
• Proven track record of meeting business plan goals (volume, distribution, profitability)
• Strong organization/time management skills
• In-depth knowledge of Sierra Nevada Brewing Co.’s history, culture and product
• Ability to interface with multiple management levels (retail/wholesale)
• Excellent organizational, analytical, communication and presentation skills
• Excellent sales skills
• Self-motivated with limited direction; able to work independently or in a team
• Driver's license with clean driving record in last 3 years
• Candidates must reside in San Francisco, CA or San Mateo, CA

Responsibilities

• Call on existing accounts to obtain new distribution and promote activity
• Identify and solicit new business and retail opportunities to grow volume and distribution
• Ensure proper merchandising of products and POS materials
• Conduct staff trainings, beer tastings and events
• Secure displays and manage beer placement for on/off-premise
• Provide exceptional service to assigned accounts
• Operate within budgetary guidelines
• Submit reports on area and market information
• Coordinate events/promotions to raise brand awareness and sales
• Execute monthly National Account opportunities

Skills

Strong organization

Time management

Excellent communication

Presentation skills

Self-motivated

Education

Associate's Degree

Bachelor's Degree preferred

Job description

Employment Type Full Time

Ken Grossman started Sierra Nevada in 1980 with a hand-built brewhouse and the odds stacked against him. That passion forever changed the course of American craft brewing and launched a beer revolution that's in full force today. Turns out, good beer can do a lot of good, and Sierra Nevada became a cornerstone for both its innovation and its care for the Earth and its people. We’re committed to advancing a culture of inclusion and believe diversity in all its forms makes us stronger. We keep pushing boundaries, whether that’s in the brewhouse, with sustainability, or in the great outdoors.

Get to Know This Role

The Market Development Representative is responsible for growing sales and market share within their assigned area. The position focuses on retail execution of Sierra Nevada brands within key on- and off-premise accounts through product distribution, display execution and promotion. The Market Development Representative will spend approximately 90% of their time in retail execution.

What's In It For You

We’re committed to our employees and work hard to prove it. For starters, we’re offering $59,439 to $89,158 base compensation for this role. Individual offers are based on skills, experience, and qualifications. This role may be eligible for our bonus program – inquire with our Talent Acquisition Partner for additional details.
But base pay is just the beginning. We support your future by offering a generous 10% company match on 401(k) contributions, providing learning and development opportunities, and fostering your safety at work with ongoing trainings, state-of-the-art equipment, and preventative care. We offer medical, dental, and vision insurance, an onsite medical clinic, as well as mental health and well-being benefits including paid sick leave. We foster a culture of work-life balance and always encourage employees to use and enjoy their paid time off.

What You Will Do

• Call on existing account base within area to obtain new distribution, execute promotional activity and increase market share
• Identify and solicit new business and retail opportunities to increase volume, distribution, and share within the assigned area
• Ensure proper merchandising of product and point-of-sale materials within area and according to our brand standards
• Conduct staff educations, beer tastings and other events as needed
• On- and Off-Premise: securing displays, ensuring beer placement, closing gaps, checking quality and POS support
• Provide exceptional service to assigned accounts with the goal of becoming their preferred supplier
• Operate effectively within the brewery and budgetary guidelines
• Compile and submit reports on assigned area and general market information to management team and wholesaler
• Coordinate events and promotions to deliver greater brand awareness and stimulate sales
• Execute monthly National Account opportunities

Additional Requirements to Consider Before Applying

You must be at least 21 years of age to perform the duties of this position for Sierra Nevada Brewing Co.

Selected candidate must pass a pre-employment, post offer background check.

Selected candidate must pass a pre-employment, post offer driver’s license check.

• Associate's Degree or any combination of education and/or experience from which comparable knowledge, skills, and abilities have been achieved required
• Bachelor's Degree preferred
• 2 years business-to-business sales experience preferred
• Previous sales experience in the alcohol beverage industry preferred
• Ability to learn and apply in depth knowledge of state and federal liquor laws
• Demonstrated ability to consistently achieve company business plan goals; including volume, distribution, and profitability
• Strong organization and time management skills
• In-depth knowledge of Sierra Nevada Brewing Co.’s history, culture and product
• Ability to interface with various levels of management at both retail and wholesale
• Excellent organizational, analytical, communication and presentation skills
• Excellent sales skills
• Self-motivated and ability to work with limited amount of direction; ability to work both independently and within a team to accomplish goals
• Driver's License with a driving record free of any major violations in the last three years upon hire required
• Candidates must reside in San Francisco, CA or San Mateo, CA

Sierra Nevada Brewing Co. is an Equal Opportunity Employer