Manager, Strategic Content - Industries

EPAM Systems Inc; United States; Remote; USD 120,000 - 180,000; Full time

Job summary

EPAM Systems Inc. is seeking a Manager, Strategic Content – Industries to develop strategic content initiatives across industry portfolios.

You will partner with GTMM, SMEs and marketing teams to translate business priorities into differentiated thought leadership and compelling content strategies. The role requires shaping narratives, developing content roadmaps and connecting industry expertise with EPAM's broader positioning and capabilities.

Qualifications

• 6+ years of experience in B2B content strategy, thought leadership or related disciplines.
• Ability to independently develop content strategies and integrated content programs.
• Exceptional writing and storytelling with executive audiences in mind.
• Strong collaboration with senior leaders and cross-functional teams.

Responsibilities

• Partner with Industry GTMM leads to develop strategic content plans and roadmaps.
• Identify and develop differentiated points of view and narratives.
• Translate complex topics into compelling client-centric storytelling for executive audiences.
• Collaborate with subject matter experts, research teams and marketing stakeholders.
• Create strategic content briefs and editorial direction for initiatives and campaigns.
• Ensure content execution aligns with objectives and maintains narrative consistency.
• Apply content assessment and prioritization using audience insights.

Skills

Content strategy

Storytelling

Editorial judgment

Stakeholder management

B2B marketing

Research

Job description

EPAM is seeking a Manager, Strategic Content – Industries to develop and drive strategic content initiatives across our industry portfolios. This role partners closely with Industry Go-to-Market Marketing (GTMM), subject matter experts and cross-functional marketing teams to translate business priorities, market insights and client challenges into differentiated thought leadership and compelling content strategies. The ideal candidate is a strategic thinker and strong storyteller who can independently shape narratives, develop content roadmaps and connect industry expertise with EPAM's broader positioning and capabilities.

Req#: 1109209103

Responsibilities

• Partner with Industry GTMM leads to develop strategic content plans and roadmaps aligned with business priorities, audience needs and market opportunities
• Identify and develop differentiated points of view, thought leadership themes and narratives that position EPAM as a trusted industry partner
• Translate complex industry and technology topics into compelling, client-centric storytelling for executive and business audiences
• Collaborate with subject matter experts, research teams and marketing stakeholders to uncover insights, shape narratives and develop high-impact content
• Create strategic content briefs, messaging frameworks and editorial direction for priority initiatives and integrated campaigns
• Partner with Editorial, Creative, Digital and Campaign Marketing teams to ensure content execution aligns with strategic objectives and maintains narrative consistency
• Apply content assessment and prioritization frameworks, alongside audience and performance insights, to strengthen content relevance, differentiation and business impact

Requirements

• 6+ years of experience in B2B content strategy, thought leadership, strategic marketing or related disciplines, preferably in technology, consulting or professional services
• Demonstrated ability to independently develop content strategies, differentiated narratives and integrated content programs
• Exceptional writing, storytelling and editorial judgment, with the ability to translate complex concepts into compelling perspectives for executive audiences
• Strong stakeholder management skills, including experience partnering with senior leaders, subject matter experts and cross-functional teams
• Ability to balance strategic thinking with hands-on content development in a fast-paced, matrixed environment
• Experience developing research-informed thought leadership, industry narratives and integrated B2B content programs preferred