Manager of SEO (Lead Science)

DealerOn, Inc.; United States; Remote; USD 70,000 - 103,000; Full time

Benefits offered by this job

Medical, dental and vision insurance

Company matched 401K plan

Flexible PTO + Sick Leave

6 weeks paid Parental Leave

8 Paid National Holidays

Company-paid basic Life Insurance

Voluntary Life Insurance

Voluntary long-term/short-term disaibl

Job summary

DealerOn, a leading digital business enabler for automotive, powersports, home services and more, seeks a Manager of SEO to oversee the SEO team and client work.

You will lead tactic adjustments, perform SEO audits, train staff, manage personnel, and collaborate with sales to demo capabilities and grow revenue. This is a remote position open to US residents, with a salary range of $69,800–$102,600.

Qualifications

• Bachelor’s degree or equivalent industry-specific experience.
• Minimum of 4 years SEO experience.
• 5 years management experience.
• Excellent communication skills (written and verbal).
• Experience with SEO/site auditing tools (Screaming Frog).
• Strong content writing/editing ability.
• Proficient in Microsoft Office (Excel/Word).
• Proficient in GA and data analysis.
• Advanced Local SEO experience.

Responsibilities

• Ongoing tactic and strategy adjustments for client book of business, overseeing SEO Consultants
• Quality control for all tasks completed by SEO Consultants and Specialists
• Hire, terminate, and oversee employees within the department
• Lead monthly audits on all work performed by the SEO team
• Run demos with the sales team
• Perform SEO audits on non-SEO client sites
• Manage communications between departments
• Support OKRs, roadmaps, and churn initiatives
• Collaborate with Training team for SEO education and skill development

Skills

SEO Leadership

Strategic planning

Team management

Content writing/editing

Google Analytics

Screaming Frog

Communication

Local SEO

Education

Bachelor’s Degree or equivalent

Tools

Screaming Frog

Google Analytics

Microsoft Office

Job description

Job Description:

Lead Science is a division of DealerOn, an industry leading digital business enabler to the automotive, powersports, home services, and legal industries. Our platform and products provide our clients with the ability to effectively market, engage, and transact with consumers. Our proven track record and successful growth are a result of our hyper-focus on driving in-market traffic and converting prospects to customers for our clients.

The Manager of SEO will be responsible for overseeing all account work, personnel, and client communication related to the SEO team. The Manager of SEO is responsible for answering difficult questions, putting out major client fires, guiding ongoing tactic and strategy adjustments, developing and performing ongoing training for the SEO team, handling all day-to-day personnel issues, performing sales demos upon request, and performing technical SEO audits on non-SEO clients. This role is an exciting opportunity to develop a cutting‑edge SEO service in new, highly competitive verticals.

Essential Functions:

• Ongoing tactic and strategy adjustments for client book of business, overseeing SEO Consultants
• Quality control for all initial and recurring tasks completed by SEO Consultants and Specialists e.g. optimizations, linkbuilding, review responses, blog posts, social media posts, reports, and client deliverables
• Hire, terminate, and oversee employees within the department
• Lead monthly audits on all work being performed on the SEO team
• Run demos with the sales team
• Perform SEO audits on non-SEO client sites
• Manage communications between departments
• Execute and support projects that contribute to department OKRs, roadmaps, and churn initiatives.
• Work closely with the Training team to develop education and skill development for the SEO department

Required Skills/Experience:

• Bachelor’s Degree or equivalent industry-specific experience
• Minimum of 4 years SEO experience
• 5 years management experience
• Excellent attention to detail, especially with communication (written and verbal)
• Experience with SEO/Site auditing tools (Screaming Frog)
• Excellent content writing and content editing ability
• Proficient in Microsoft Tool Suite (Excel and Word)
• Proficient in Google Analytics and data analysis
• Advanced experience in Local SEO

Preferred Skills/Experience:

• Advanced HTML and CSS knowledge
• Experience working in multiple verticals within SEO (such as Legal, Home Services, and Health & Wellness)
• PR and outreach experience
• Experience managing processes for a large team of SEO Consultants

#LI-Remote

This position is open to US residents only.

The targeted salary range for this position is $69,800 - $102,600.

The posted salary range for this position may be adjusted based on job-related factors permitted by law, such as experience and training; internal pay equity; licensure and certifications; market factors; departmental budgets; and responsibility. Our Talent Acquisition Team will be happy to answer any questions.

Perks and Benefits:

• Medical, dental and vision insurance
• Company matched 401K plan
• Flexible PTO + Sick Leave
• 6 weeks paid Parental Leave
• 8 Paid National Holidays
• Company-paid basic Life Insurance
• Voluntary supplemental Life Insurance
• Voluntary long-term/short-term disability insurance
• Voluntary Pet Insurance
• Optional Healthcare/Dependent Care FSA Account

DealerOn is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We also participate in E-Verify (for more information, click here: E-Verify Participation and Right to Work). A successful candidate must pass a background check as a condition of joining the team.