Manager, Digital Content Testing & Personalization

SKG Consulting; New Jersey; Hybrid; USD 120,000 - 180,000; Full time

Job summary

PVH is seeking a Manager, Digital Project Management to lead planning, execution, and optimization of digital experiences across its e-commerce platforms. The role bridges business stakeholders, creative teams, merchandising, technology and analytics to deliver high-impact content and scalable personalization.

You will manage end-to-end lifecycle of website content and optimization initiatives—from intake and prioritization through implementation, testing, analysis, and continuous improvement—to

Responsibilities

• Oversee intake, prioritization, and implementation of content and optimization initiatives.
• Lead testing, analysis, and data-driven optimization to improve conversions and revenue.
• Support PVH+'s digital growth strategy through best-in-class consumer experiences.

Job description

PVH is seeking a Manager, Digital Project Management to lead planning, execution, and optimization of digital experiences across its e-commerce platforms. The role bridges business stakeholders, creative teams, merchandising, technology and analytics to deliver high-impact content and scalable personalization.

You will manage end-to-end lifecycle of website content and optimization initiatives—from intake and prioritization through implementation, testing, analysis, and continuous improvement—to