Manager, Copy Content

AbbVie Inc.; Mettawa (IL); On-site; USD 110,000 - 209,000; Full time

Benefits offered by this job

Paid time off

Medical/Dental/Vision insurance

401(k) plan

Long-term incentive programs

Job summary

AbbVie Inc. is seeking a Copy Content Manager for AbbVie's internal agency.

You will write and edit medically accurate, audience-focused content across social media, email, websites, banners and videos to support major internal initiatives and brands. Working with agency leadership and cross-functional partners, you will translate strategic goals into compelling communications, ensuring compliance with FDA advertising standards, AMA style guidelines, and AbbVie's brand standards in a fast-paced

Qualifications

• Bachelor degree in Business, Communications or Advertising or equivalent experience.
• 10+ years advertising or pharmaceutical writing experience.
• Portfolio demonstrating advertising and promotional ideas across social media, video, email and banner ads.
• Knowledge of FDA advertising and AMA style guidelines.
• Knowledge of AI as a generative and research tool.
• Ability to translate medical/scientific concepts into internal/external communications.
• Strong written, verbal and presentation skills; project management and organizational abilities.
• Independent and proactive with fast-paced delivery.

Responsibilities

• Create copy and content that is compelling and medically accurate.
• Produce print, digital and video content for omni-channel channels (social, email, web banners, websites, apps).
• Develop content to engage target audiences and differentiate AbbVie brands.
• Manage timely, compliant deliverables per pharma advertising standards and AMA style guidelines.
• Incorporate stakeholder feedback using market analysis, patient feedback, data analytics, and usability findings.
• Participate in client-facing activities, including presentations and meetings.
• Ensure materials align with brand standards and cross-functional review processes (Medical, Regulatory, Legal).

Skills

Advertising writing

Pharmaceutical writing

Portfolio development

Regulatory knowledge

AI familiarity

Communication skills

Presentations

Project management

Education

B.A./B.S. in Business, Communications or Advertising

10+ years advertising or pharmaceutical writing experience

Job description

• Compensation: USD 109,500 - USD 208,500 - yearly

Company Description

About AbbVie

AbbVie's mission is to discover and deliver innovative medicines and solutions that solve serious health issues today and address the medical challenges of tomorrow. We strive to have a remarkable impact on people's lives across several key therapeutic areas including immunology, oncology and neuroscience - and products and services in our Allergan Aesthetics portfolio. For more information about AbbVie, please visit us at www.abbvie.com . Follow @abbvie on LinkedIn, Facebook , Instagram , X and YouTube.

Job Description

The Copy Content Manager is a key part of creating impactful communications at A3, AbbVie’s internal advertising agency. They are responsible for developing user-centric, omni-channel marketing materials for major internal initiatives and AbbVie brands. This position provides strategic direction and advice, writing, editing, and content for print and digital communication channels, including social media, videos and web/multimedia. The Copy Content Manager will collaborate with agency leadership, capability leads, and cross-functional teams to translate strategic business goals into impactful user experiences, ensuring all deliverables exceed expectations and align with regulatory standards.

Role Responsibilities:

• Creates copy and content that is both compelling and medically accurate.
• Creates print, digital and video content for a range of omni-channel channels, including social media, email, web banners, websites, and apps.
• Implements and expands marketing strategy by developing content that engages the target audience, improves the quality of communication, and facilitates breakthroughs in innovation and differentiation.
• Manages the delivery of compelling communications in a fast-paced environment to ensure projects are submitted accurately, on-time, and in compliance with pharmaceutical advertising standards, AMA style guidelines, and industry best practices.
• Incorporates stakeholder feedback quickly and uses market analysis, patient feedback, data analytics, and usability findings to tailor copy to best meet customers’ needs.
• Active client-facing involvement, including creative presentations, participation in workshops, and client meetings.
• Executes materials that are aligned with brand standards and cross-functional review processes (Medical, Regulatory, Legal).

Qualifications

• B.A./B.S. in Business, Communications or Advertising; or equivalent business experience within advertising, pharmaceutical or related industry.
• 10+ years advertising or pharmaceutical writing experience.
• Portfolio demonstrating proven skills in creating advertising and promotional ideas, concepts, and campaigns, including social media, video, email and banner ads.
• Working knowledge of FDA advertising and promotion regulations and AMA style guidelines.
• Functional knowledge of Artificial Intelligence (AI) as both a generative and research tool.
• Experience in researching, understanding, and interpreting medical and scientific literature and concepts – and translating this information into successful communications aimed at internal, HCP and patient target audiences.
• Advanced written, verbal, and presentation skills; project management skills; and organizational skills.
• Independent and self-sufficient working style.Have a high degree of initiative to drive projects to completion in a fast-paced environment; and an ability to absorb and respond to constructive feedback and turn projects around quickly when off course.

Additional Information

Applicable only to applicants applying to a position in any location with pay disclosure requirements under state orlocal law:

• The compensation range described below is the range of possible base pay compensation that the Companybelieves ingood faith it will pay for this role at the timeof this posting based on the job grade for this position.Individualcompensation paid within this range will depend on many factors including geographic location, andwemayultimatelypaymore or less than the posted range. This range may bemodifiedin thefuture.
• We offer a comprehensive package of benefits including paid time off (vacation, holidays, sick),medical/dental/visioninsurance and 401(k) to eligibleemployees.
• This job is eligible toparticipatein our long-term incentiveprograms.

Note: No amount of payis considered to bewages or compensation until such amount is earned, vested, anddeterminable.The amount and availability of any bonus,commission, incentive, benefits, or any other form ofcompensation and benefitsthat are allocable to a particular employeeremainsin the Company's sole andabsolutediscretion unless and until paid andmay bemodifiedat the Company’s sole and absolute discretion, consistent withapplicable law.

AbbVie is an equal opportunity employer and is committed to operating with integrity, driving innovation, transforming lives and serving our community. Equal Opportunity Employer/Veterans/Disabled.

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