Manager, Account Strategy

Onward Search; Hoboken (NJ); On-site; USD 90,000 - 130,000; Full time

Benefits offered by this job

Medical, Dental, Vision Insurance

Life Insurance

401(k) Program

Commuter Benefit

eLearning and Ongoing Training

Education Reimbursement

Job summary

Onward Search is partnering with a dynamic marketing and advertising solutions provider in Hoboken, NJ to recruit a Manager, Account Strategy. You will lead the development and execution of multi-channel advertising campaigns, aligning with client objectives and delivering measurable results.

The role emphasizes strategic consulting, data-driven proposals, and collaboration with sales and account teams to optimize performance and grow revenue.

Qualifications

• Experience managing digital advertising campaigns across media types (display, video, social, search).
• Strong understanding of media metrics (CPM, ROAS, CPC, CTR) and optimization.
• Proven client-facing experience with risk management and solution development.

Responsibilities

• Lead development and execution of managed-service and self-service campaigns.
• Collaborate with sales and account teams to craft strategic, data-driven media proposals.
• Present campaign performance, insights, and optimization strategies to internal teams and clients.
• Ensure seamless campaign launches by adhering to QA processes and SLAs.
• Identify opportunities for campaign growth and upsell to enhance revenue.

Skills

Digital advertising

Client management

Data-driven decision making

Communication/presentation

Education

Bachelor's degree in Business/Marketing/Communications

Job description

We're partnering with our client, a dynamic marketing and advertising solutions provider, to find a skilled Manager, Account Strategy. This contract role is based in Hoboken, NJ. The position involves managing and executing complex advertising campaigns across multiple channels, ensuring strategic alignment and client satisfaction. Join a team committed to innovative media solutions and measurable results.

Manager, Account Strategy Responsibilities

• Lead the development and execution of comprehensive managed-service and self-service advertising campaigns, providing consultative expertise.
• Collaborate with sales and account teams to craft strategic, data-driven media proposals that meet client objectives.
• Present and discuss campaign performance, insights, and optimization strategies with internal teams and clients.
• Ensure seamless campaign launches by adhering to quality assurance processes and internal service level agreements.
• Identify opportunities for campaign growth and confidently propose upsell strategies to enhance revenue.

Manager, Account Strategy Qualifications

• Bachelor's degree in Business, Marketing, Communication, or a related discipline.
• Over three years of experience managing digital advertising campaigns across various media types, including display, video, social, and search.
• Strong understanding of digital media metrics such as CPM, ROAS, CPC, and CTR, with the ability to optimize media strategies accordingly.
• Proven experience working directly with clients, proactively addressing risks, and developing solutions.
• Excellent communication and presentation skills, coupled with strong project management capabilities.

Perks and Benefits

• Medical, Dental, and Vision Insurance.
• Life Insurance.
• 401(k) Program.
• Commuter Benefit.
• eLearning and Ongoing Training.
• Education Reimbursement.

Eligibility requires working over 30 hours per week on an assignment lasting at least 10 weeks.