Luxury E‑Commerce Lead: D2C, Amazon & TikTok Shop

Millman Search Group

Miami (FL)

Hybrid

USD 100,000 - 140,000

Full time

21 hours ago

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Job summary

Millman Search Group in Miami seeks an experienced E-Commerce Manager to lead online sales and growth for two luxury fragrance brands across the U.S. This role owns D2C websites, TikTok Shop, and Amazon US, balancing strategy with hands-on execution.

The ideal candidate will drive conversion, AOV, and customer retention, manage external agencies, and partner with Brand, Marketing, Supply Chain, and Finance to optimize profitability. Hybrid work: 4 days in office, 1 day remote.

Qualifications

4+ years hands-on e-commerce or marketplace experience.
Experience managing Amazon US and TikTok Shop.
Hands-on experience with D2C websites, preferably Shopify Plus.
Experience merchandising, trading, conversion optimization, and CRM.

Responsibilities

Own U.S. e-commerce sales and profitability across D2C, TikTok Shop, and Amazon.
Manage day-to-day trading and merchandising for the brands’ D2C websites.
Drive conversion, AOV, retention, and online performance.
Manage external agencies for website development, digital marketing, Amazon, and TikTok Shop.
Own the digital marketing calendar, product launches, campaigns and promotions.
Lead CRM, email, lifecycle marketing, and customer-retention initiatives.
Grow the TikTok Shop channel, including creator and affiliate partnerships.
Manage Amazon US accounts, storefronts, ASIN launches, advertising, inventory, and media spend.
Own Amazon media budgets and optimize ROAS and profitability targets.
Monitor sales, gross margin, inventory, media spend, and channel KPIs.
Partner with Brand, Marketing, Supply Chain, and Finance teams to drive performance.
Identify new opportunities across TikTok Shop, Amazon, D2C, and emerging channels.