Loyalty Analytics Leader: Strategy, Insights & Impact

7-Eleven, Inc; Irving (TX); On-site; USD 140,000 - 180,000; Full time

Job summary

7-Eleven, Inc. is seeking a strategic Senior Manager of Loyalty Analytics to lead the analytics function supporting our loyalty programs within the Marketing organization.

This leader will manage a team of analysts (in US and India) responsible for translating data into insights and actionable recommendations that improve member engagement and program economics. The role requires executive communication, cross-functional leadership, and the ability to drive clarity and results in a dynamic

Qualifications

• Bachelor's degree in analytics, statistics, economics or related field; master's preferred.
• 5+ years in customer/loyalty/marketing analytics or BI roles.
• Ability to analyze customer/transaction data and translate insights.
• Strong customer segmentation, incrementality, and ROI analysis skills.
• Experience presenting to executives and influencing decision-making.
• Proven relationship-building and cross-functional influence.
• Demonstrated problem-solving and ability to manage multiple priorities.

Responsibilities

• Lead development of strategic insights to improve loyalty acquisition, engagement, retention and sales.
• Translate data into business narratives; identify trends and opportunities across loyalty programs.
• Own loyalty measurement framework, KPIs, and executive scorecards.
• Oversee data infrastructure, pipelines and data integrity.
• Establish methodologies for measuring campaign impact and ROI.
• Partner with stakeholders to monitor program performance and explain variances.
• Lead customer segmentation and behavioral analysis for personalized experiences.
• Collaborate with CRM and Marketing to optimize audience targeting and test plans.
• Advance predictive analytics to inform strategy and decision-making.
• Develop and coach a high-performing loyalty analytics team.

Skills

Customer analytics

Loyalty analytics

Marketing analytics

Executive communication

Stakeholder management

Team leadership

Problem solving

Project management

Education

Bachelor's degree in Analytics or related field

Master's degree preferred

Tools

SQL

Power BI

Tableau

Python

R

Databricks

Spark

Job description

7-Eleven, Inc. is seeking a strategic Senior Manager of Loyalty Analytics to lead the analytics function supporting our loyalty programs within the Marketing organization.

This leader will manage a team of analysts (in US and India) responsible for translating data into insights and actionable recommendations that improve member engagement and program economics. The role requires executive communication, cross-functional leadership, and the ability to drive clarity and results in a dynamic