Loyalty Analytics Analyst - SQL, Dashboards & Experiments

Panera Bread

Newton (MA)

On-site

USD 84,000 - 95,000

Full time

7 days ago

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Job summary

Panera Bread is seeking an Analyst, Digital & Loyalty Analytics to act as the quantitative engine for loyalty and customer intelligence. You will write complex queries, analyze guest transactions, measure CRM campaign performance, and build automated dashboards to drive decisions across the MyPanera loyalty program and digital channels.

The role requires strong SQL and visualization skills, plus a curiosity for consumer behavior and digital product performance.

Qualifications

1–3 years of hands-on data analytics, BI, or marketing analytics experience.
Bachelor’s degree in a quantitative field as listed.

Responsibilities

Data Extraction & SQL Execution: write clean, efficient SQL queries across guest, transaction, and campaign data.
CRM & Loyalty Campaign Measurement: analyze loyalty offers, emails, and promotions to measure redemption and lift.
Dashboard & Visualization Development: design, deploy, and maintain Power BI dashboards tracking loyalty KPIs.
A/B Testing & Experimentation Support: evaluate marketing tests and feature rollouts for baseline vs test performance.
Customer Segmentation & Behavioral Analysis: conduct ad-hoc analyses of guest frequency, lapsed behavior, and affinity.
Data Integrity & Validation: partner with data engineering to validate pipelines and data quality.