Local TV Sales Manager — Grow Market Share & Team

TEGNA; Washington; On-site; USD 130,000 - 160,000; Full time

Benefits offered by this job

Medical plans

Dental & vision

401(k) match

Teladoc access

Mental health services (Spring Health)

Paid time off

Paid holidays

Job summary

TEGNA Inc. in Washington, DC is seeking a Local Sales Manager to grow TV and digital business, leading Account Executives and Account Managers under the Director of Sales. This role drives revenue, builds client partnerships, and shapes market strategy across television and digital platforms.

You will recruit, train and coach the team, develop market strategies, and foster strong relationships with local clients while ensuring top-tier service and achieving revenue targets.

Qualifications

• Minimum of 2 years of sales management experience.
• Proven track record of meeting or exceeding sales goals in broadcast TV, including digital and OTT.
• Strong leadership skills with ability to develop a high-performing team.
• Strategic thinker who can advise senior management.
• Ability to build an inclusive, positive sales culture.
• Proficiency with Excel, Word, PowerPoint and Wide Orbit/Salesforce tools.
• Excellent multitasking, attention to detail, and problem-solving.
• Strong presentation and communication with clients and partners.

Responsibilities

• Recruit, retain, and train A players for TV and digital sales.
• Lead and develop a team of Account Executives and Account Managers.
• Support staff with ride-along coaching and client meetings.
• Identify market potential through lead generation.
• Develop and execute a sales strategy to hit revenue goals.
• Analyze accounts to optimize marketing campaigns and budgets.
• Build relationships with local clients and manage key accounts.
• Monitor metrics and adjust market share strategies.
• Showcase expertise in large-scale sports sponsorships and go-to-market plans.

Skills

Sales management

Leadership

Strategic thinking

Communication

Team development

Time management

Client relationships

Presenting

Tools

Excel

Word

PowerPoint

Wide Orbit Sales

Salesforce

Wide Orbit Traffic

Wide Orbit Analytics

Comscore

Matrix

Media Monitors

Job description

TEGNA Inc. in Washington, DC is seeking a Local Sales Manager to grow TV and digital business, leading Account Executives and Account Managers under the Director of Sales. This role drives revenue, builds client partnerships, and shapes market strategy across television and digital platforms.

You will recruit, train and coach the team, develop market strategies, and foster strong relationships with local clients while ensuring top-tier service and achieving revenue targets.