Local Sales Representative

Coca-Cola Consolidated; Charlotte (NC); On-site; USD 52,000 - 71,000; Full time

Benefits offered by this job

Career growth

Health coverage

Employee stock purchase plan

401(k) match

Job summary

Coca-Cola Consolidated in Charlotte, NC is hiring a Local Sales Representative to deliver the business plan for an assigned group of customers within the geography. This role supports the Area Sales Manager of On-Premise and drives profitable growth, leading contract negotiations with customers.

You will build relationships, identify optimal beverage packages, conduct business reviews, and collaborate with cross-functional teams to ensure customer satisfaction.

Qualifications

• High school diploma or GED required.
• Valid Driver’s License required.
• Bachelor’s degree preferred (Business Management, Administration).
• Prior administration and sales experience preferred.

Responsibilities

• Delivers the key metrics goals (Volume, DNGP, Revenue) for assigned customer base.
• Expands customer growth through new business acquisitions.
• Develops relationships to influence purchasing decisions and present solutions.
• Identifies optimal beverage packages per outlet based on categories and needs.
• Prepares business reviews and contract documents for customer sign-off.
• Maintains data for EVA evaluations for management review.
• Ensures timely completion of required training throughout the year.

Skills

Sales skills

Communication

Planning & organization

Computer skills

Prior sales experience

Education

High school diploma or GED

Bachelor’s degree preferred

Tools

Office Suite

Job description

Locations: Charlotte

Pay Range: $52,000 - $71,000 Salaried, depending on experience

Schedule: Monday - Friday. Nights/weekends/holidays as needed depending on business needs

Uncap Your Potential at America's Largest Coca-Cola Bottler — Pour Your Passion into Purpose!

We're more than beverages—we're building meaningful careers and vibrant communities. Join our team where your talent meets purpose, and every teammate directly shapes our success.

• Career Growth: Clear pathways to advance and develop your career
• Competitive Benefits: 401(k) match + health coverage + employee stock purchase plan
• Purpose-Driven: Create meaningful impact in the communities you serve
• Professional Development: Dedicated training + personalized mentorship

Job Overview

The Local Sales Representative role will have the primary responsibility of delivering the business plan for the assigned group of customers within their assigned geography. The Local Sales Representative will support the Area Sales Manager of On-Premise and play a critical role in the profitable growth of their assigned account base within their respective markets. This role will lead, initiate and prepare all contract negotiations in partnership with the Area Sales Manager that will be presented and shared with customers.

Duties & Responsibilities

• Delivers the key metrics goals (Volume, DNGP, Revenue, and Other Initiatives) for assigned customer base by identifying and executing against both CCCI and customer priorities
• Expands customer growth through new business acquisitions
• Develops and establishes trusting relationships with each customer that enables the LSR to influence their purchasing decisions; implement Look of Success (LOS)
• Identifies the optimal mix of packages and brands for each outlet based on beverage categories and consumer, account needs
• Performs timely business reviews with each customer to identify customer needs (gaps) and present solutions back to Management for review and approval
• Identifies volume trends, brand, package voids, and the opportunity for new products as available
• Maintains accountability for preparing and planning an effective and efficient process for time spent in the market with customers
• Develops a plan that delivers an adequate balance of time in the market with customers and time spent conducting administrative duties
• Collaborates with multiple cross-functional partners (Customer Care Center, Field Operations, Equipment Services, Retail Sales) to ensure optimal customer satisfaction and support
• Prepares Business Reviews for customer presentation; Creates and Constructs Contract documents to be shared with and signed by customers
• Assembles all data and populates information into all customer evaluations (EVA’s) in preparation for management approval
• Maintains accountability for timely and successful completion of all assigned capabilities training courses throughout the year

Knowledge, Skills, & Abilities

• Strong selling skills
• Strong communication skills both electronically and verbally
• Strong computer (Office, IOS) skills needed for use of technology and devices
• Proficient in Office-based platforms around PowerPoint, Excel, Word, Outlook needed
• Strong planning, organization, and administration skill are a must
• Frequent driving and walking most of the day. Lifting often with maximums up to 50lbs

Minimum Qualifications

• High school diploma or GED
• Valid Driver’s License

Preferred Qualifications

• Bachelor’s degree preferred (Business Management, Administration)
• Prior administration experience
• Prior sales experience

Work Environment

Office environment

Equal Opportunity Employer - All qualified applicants will be considered for employment without regard to disability, protected veteran status, or any other characteristic protected by applicable law.