Live Events Marketing Coordinator - Sports & Entertainment

Greenleaf Hospitality Group; Myrtle Beach (SC); On-site; USD 40,000 - 55,000; Full time

Job summary

Greenleaf Hospitality Group is seeking a Marketing Coordinator to join our Sports & Entertainment marketing team in Kalamazoo. You will support campaigns, content, digital marketing, and on-site event execution while coordinating tasks and timelines across multiple projects.

You’ll gain hands-on experience across social media, email, and grassroots promotion, helping prepare for the Kalamazoo Event Center opening and for Wings Event Center activities in the interim.

Qualifications

• Bachelor’s degree or equivalent experience in marketing or related field.
• 0–2 years of experience in marketing, sports, entertainment or events.
• Strong organizational skills and attention to detail with multiple deadlines.
• Strong written and verbal communication skills.
• Familiarity with social media platforms and basic marketing concepts.
• Interest in sports, live entertainment, events and experiential marketing.
• Comfortable using task management systems and learning new marketing tools.
• Basic proficiency with Canva, email platforms, social media scheduling tools, or CMS; Google Analytics or Sprout Social is a plus.

Responsibilities

• Assist in executing marketing campaigns for sports and entertainment brands, events, and initiatives.
• Support marketing activities across social media, email, digital, grassroots, and other channels.
• Maintain campaign timelines and gather information, materials, and approvals.
• Support ticket sales and attendance initiatives through coordinated marketing efforts.
• Create and maintain marketing tasks within the team’s system with due dates and statuses.
• Review marketing requests and capture necessary details; monitor deadlines.
• Attend meetings to capture notes, actions, and next steps.
• Maintain organized marketing files, calendars, contact lists, and event information.
• Provide general administrative support, including scheduling and coordinating team materials.
• Coordinate with design on graphics and assets for campaigns.
• Capture photo and video content at games and events; assist with CMS updates.
• Gather assets for digital campaigns and maintain calendars.
• Support on-site marketing and content during events and activations.
• Gather campaign performance data and assist with reports and recaps.

Skills

Organizational skills

Written and verbal communication

Social media familiarity

Canva

Content management systems

Google Analytics

Sprout Social

Education

Bachelor’s degree in marketing, communications, sports management, business administration, or related field

Tools

Canva

Email marketing platforms

Social media scheduling tools

Content management systems

Google Analytics

Sprout Social

Job description

Greenleaf Hospitality Group is seeking a Marketing Coordinator to join our Sports & Entertainment marketing team in Kalamazoo. You will support campaigns, content, digital marketing, and on-site event execution while coordinating tasks and timelines across multiple projects.

You’ll gain hands-on experience across social media, email, and grassroots promotion, helping prepare for the Kalamazoo Event Center opening and for Wings Event Center activities in the interim.