Lifecycle Marketing Specialist (Multichannel)

Careers at Remitly Nicaragua; Seattle (WA); Híbrido; USD 80.000 - 92.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Flexible paid time off

Health, dental, and vision + 401k with

Paid parental leave

Mental health benefits

Employee stock purchase plan

Continuing education and travel

Descripción de la vacante

Remitly is seeking a Lifecycle Marketing Associate to support multi‑channel campaigns across email, push notifications, and in‑app messaging. Telecommuting is possible up to 3 days per week in the Seattle area, with collaboration across cross‑functional teams to optimize campaigns.

You will build mobile‑friendly templates, apply personalization logic, and analyze performance using Google Analytics to drive customer engagement and retention.

Formación

• Bachelor’s degree in Marketing, Business Administration, Communications, or related field.
• 2 years of experience executing multi-channel lifecycle marketing campaigns across digital engagement channels.
• 1 year of experience driving customer retention through data‑driven segmentation, behavioral triggers, A/B testing, and lifecycle automation.
• 1 year of experience applying personalization logic to support audience segmentation and targeted messaging.
• 1 year of experience building mobile‑optimized marketing templates for lifecycle and engagement campaigns.
• 1 year of experience implementing personalization logic to deliver targeted messaging across lifecycle channels.
• 1 year of experience collaborating with cross‑functional teams to identify, prioritize, and execute campaign optimization opportunities.
• 1 year of experience using omni‑channel marketing platforms.
• 1 year of experience analyzing campaign performance using data analytics tools, including Google Analytics.
• 1 year of experience automating marketing workflows.
• 1 year of experience applying HTML to support email and digital campaign formatting and customization.

Responsabilidades

• Coordinate campaign requests with cross‑functional stakeholders and external partners to support execution across lifecycle marketing channels.
• Assist with delivery of lifecycle marketing initiatives across email, push, and in‑app messaging.
• Prepare post‑campaign analyses and retrospectives for A/B tests and lifecycle projects to share insights with the team.
• Support targeted lifecycle campaigns to increase customer engagement by understanding the customer journey.

Conocimientos

A/B testing

Lifecycle marketing

Personalization

Data analytics

Email marketing

Omni-channel marketing

Educación

Bachelor's degree in Marketing, Business Administration, Communications, or related field

Herramientas

Omni-channel platforms

Google Analytics

Marketing automation tools

HTML/CSS for emails

Descripción del empleo

Remitly is seeking a Lifecycle Marketing Associate to support multi‑channel campaigns across email, push notifications, and in‑app messaging. Telecommuting is possible up to 3 days per week in the Seattle area, with collaboration across cross‑functional teams to optimize campaigns.

You will build mobile‑friendly templates, apply personalization logic, and analyze performance using Google Analytics to drive customer engagement and retention.