Lifecycle Marketing Associate

Remitly; Seattle (WA); Hybrid; USD 80,000 - 92,000; Full time

Benefits offered by this job

Flexible paid time off

Health, dental, and vision + 401k with

Paid parental leave

Mental health benefits

Employee stock purchase plan

Continuing education and travel

Job summary

Remitly is seeking a Lifecycle Marketing Associate to support multi‑channel campaigns across email, push notifications, and in‑app messaging. Telecommuting is possible up to 3 days per week in the Seattle area, with collaboration across cross‑functional teams to optimize campaigns.

You will build mobile‑friendly templates, apply personalization logic, and analyze performance using Google Analytics to drive customer engagement and retention.

Qualifications

• Bachelor’s degree in Marketing, Business Administration, Communications, or related field.
• 2 years of experience executing multi-channel lifecycle marketing campaigns across digital engagement channels.
• 1 year of experience driving customer retention through data‑driven segmentation, behavioral triggers, A/B testing, and lifecycle automation.
• 1 year of experience applying personalization logic to support audience segmentation and targeted messaging.
• 1 year of experience building mobile‑optimized marketing templates for lifecycle and engagement campaigns.
• 1 year of experience implementing personalization logic to deliver targeted messaging across lifecycle channels.
• 1 year of experience collaborating with cross‑functional teams to identify, prioritize, and execute campaign optimization opportunities.
• 1 year of experience using omni‑channel marketing platforms.
• 1 year of experience analyzing campaign performance using data analytics tools, including Google Analytics.
• 1 year of experience automating marketing workflows.
• 1 year of experience applying HTML to support email and digital campaign formatting and customization.

Responsibilities

• Coordinate campaign requests with cross‑functional stakeholders and external partners to support execution across lifecycle marketing channels.
• Assist with delivery of lifecycle marketing initiatives across email, push, and in‑app messaging.
• Prepare post‑campaign analyses and retrospectives for A/B tests and lifecycle projects to share insights with the team.
• Support targeted lifecycle campaigns to increase customer engagement by understanding the customer journey.

Skills

A/B testing

Lifecycle marketing

Personalization

Data analytics

Email marketing

Omni-channel marketing

Education

Bachelor's degree in Marketing, Business Administration, Communications, or related field

Tools

Omni-channel platforms

Google Analytics

Marketing automation tools

HTML/CSS for emails

Job description

Job Description:

At Remitly, we believe everyone deserves the freedom to access, move, and manage their money wherever life takes them. Since 2011, we've tirelessly delivered on our promise to customers sending money globally, providing secure, simple, and reliable ways to manage their money, ensuring true peace of mind. Whether it's supporting loved ones back home, growing a business across continents, or pursuing new opportunities abroad, we're not just here to move money— we're here to move our global customers forward.

We're looking for builders, reimaginers, and global thinkers who want to work at the intersection of technology, trust, and transformation. If that's you and you're ready to do the most meaningful work of your career—we invite you to join over 2,800 passionate Remitlians worldwide who are united by our vision to transform lives with trusted financial services that transcend borders.

About the Role:

Under the supervision of the Senior Manager, Lifecycle Marketing, the Lifecycle Marketing Associate will support project management and execution of multi‑channel lifecycle marketing campaigns across email, push notifications, and in‑app messaging, ensuring timely and accurate delivery. Telecommuting is available up to 3 days per week within the Seattle Metropolitan area, based on manager approval.

You Will:

• Collaborate with cross‑functional stakeholders and external partners to coordinate campaign requests and support execution across lifecycle marketing channels.
• Support execution of lifecycle marketing initiatives by learning Remitly’s core lifecycle programs and assisting with campaign delivery across email, push notifications, and in‑app messaging.
• Prepare post‑campaign analyses and retrospectives for A/B tests and lifecycle projects to share performance insights with the broader team.
• Support targeted lifecycle campaigns aimed at increasing customer engagement by applying an understanding of the customer journey.

You Have:

• Position requires a Bachelor’s degree in Marketing, Business Administration, Communications, or a related field, and 2 years of experience with executing multi‑channel lifecycle marketing campaigns across digital engagement channels utilizing omni‑channel marketing tools.
• 1 year of experience driving customer retention through data‑driven segmentation, behavioral triggers, A/B testing, and lifecycle automation;
• 1 year of experience applying personalization logic to support audience segmentation and targeted messaging;
• 1 year of experience building mobile‑optimized marketing templates for lifecycle and engagement campaigns;
• 1 year of experience implementing personalization logic to deliver targeted messaging across lifecycle channels;
• 1 year of experience collaborating with cross‑functional teams to identify, prioritize, and execute campaign optimization opportunities;
• 1 year of experience using omni‑channel marketing platforms;
• 1 year of experience analyzing campaign performance using data analytics tools, including Google Analytics;
• 1 year of experience automating marketing workflows;
• 1 year of experience applying HTML to support email and digital campaign formatting and customization.

Compensation Details.

The starting base salary range for this position is typically $80,200.00 - $92,000.00. In the U.S., Remitly employees are shareholders in our Company and equity is part of our total compensation plan. Your recruiter can share more information about medical benefits offered, as well as other financial benefits and total compensation components offered with this role.

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Our Benefits:

• Flexible paid time off
• Health, dental, and vision + 401k plan with company matching
• Paid parental, medical, military and family care leave
• Mental Health & Family Forming Benefits
• Employee Stock Purchase Plan (ESPP)
• Continuing education and travel benefits

Our Connected Work Culture: Driving Innovation, Together

At Remitly, we are dedicated to ensuring that our workplace offers equal employment opportunities to all employees and candidates, in full compliance with applicable laws and regulations.

We are committed to nondiscrimination across our global organization and in all of our business operations. Employment is determined based upon personal capabilities and qualifications without discrimination on the basis of race, creed, color, religion, sex, gender identification and expression, marital status, military status or status as an honorably discharge/veteran, pregnancy (including a woman's potential to get pregnant, pregnancy‑related conditions, and childbearing), sexual orientation, age (40 and over), national origin, ancestry, citizenship or immigration status, physical, mental, or sensory disability (including the use of a trained dog guide or service animal), HIV/AIDS or hepatitis C status, genetic information, status as an actual or perceived victim of domestic violence, sexual assault, or stalking, or any other protected class as established by law.

Remitly is an E-Verify Employer

Remitly is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.