Lifecycle Marketing Ops Manager - Global Customer Journeys

Skill; New York (NY); On-site; USD 84,000 - 93,000; Part time

Benefits offered by this job

W2 employment

Weekly pay

Benefits

401k with match

Job summary

Aquent Talent seeks a detail-minded marketer to own customer journeys across global, multi-channel campaigns. You will collaborate with product, engineering, and business teams to design and launch acquisition and engagement programs that scale across services.

You will develop, test, and optimize customer communications, leveraging CRM platforms and SQL to drive measurable growth while maintaining high quality and timely delivery.

Qualifications

• 5-7 years of lifecycle marketing experience building and launching acquisition and engagement initiatives.
• Experience with CRM or ESP platforms such as Salesforce Marketing Cloud/ExactTarget, Braze, Oracle Responsys
• High aptitude for logical reasoning and critical thinking.
• Experience in SQL.
• Exhibit high attention to detail and organization to deliver quality projects in a timely manne.
• Innovator who is proactive, thoughtful and resourceful with a willingness to tackle ambiguity and roadblocks.
• Ability to react calmly to curveballs, devise contingency plans, make judgment calls and pivot as needed under pressure in an evolving environment.
• Great teammate mentality with strong consideration for impact on partners.
• Effective communication skills in all mediums-from slack and email to presentations.

Responsibilities

• Developing, testing, and deploying customer journeys.
• Assessing product and strategy objectives, platform capabilities and data needs.
• Collaborating and communicating clearly and effectively with stakeholders given the complexities of global large-scale projects, ensuring that operational plans, deliverables and risks are properly addressed and aligned.
• Optimizing performance through A/B testing to drive incremental growth and overall program improvement.
• Monitoring campaign performance for operational integrity, and identifying and communicating issues to internal teams.
• Identifying key opportunities of improvement in campaign performance, operational efficiency and processes, and product tooling.
• Building a knowledge portal of best practices and playbooks that serve as a reference and training resource.

Skills

Lifecycle marketing

CRM platforms

SQL

Attention to detail

Communication

Education

BA/BS preferred, or equivalent work experience

Tools

Salesforce Marketing Cloud

Braze

Oracle Responsys

Job description

Aquent Talent seeks a detail-minded marketer to own customer journeys across global, multi-channel campaigns. You will collaborate with product, engineering, and business teams to design and launch acquisition and engagement programs that scale across services.

You will develop, test, and optimize customer communications, leveraging CRM platforms and SQL to drive measurable growth while maintaining high quality and timely delivery.