Lifecycle Marketing Manager, Life Sciences

Honeywell International Inc; Atlanta (GA); Hybrid; USD 120,000 - 160,000; Full time

Benefits offered by this job

Medical Insurance

Dental Insurance

Vision Insurance

Life Insurance

Job summary

Honeywell Life Sciences seeks a Customer Marketing Manager to drive customer marketing programs across segments and regions, partnering with Sales, Customer Success, Communications, and regional teams to deliver timely, measurable programs. This hybrid role involves coordinating multi‑channel lifecycle activities and campaigns to strengthen account engagement and business impact.

You will manage briefs, events, advocacy activities, and vendor relationships, ensuring on-time delivery within

Qualifications

• Bachelor's degree in Marketing, Business, Communications, Life Sciences, or a related field.
• 5+ years of life sciences marketing experience, including 2+ years in customer marketing, lifecycle marketing, account-based marketing, advocacy, or a related discipline.
• Proven experience executing multi-channel engagement, retention, expansion, or advocacy programs with measurable outcomes.
• Experience using CRM, marketing automation, account engagement, and analytics data to execute and optimize programs.
• Excellent written, verbal, presentation, event, and cross-functional collaboration skills.

Responsibilities

• Execute customer marketing plans for assigned segments, accounts, campaigns, or regions in alignment with the strategy, priorities, and annual plan.
• Manage day-to-day delivery of lifecycle programs spanning onboarding, engagement, value realization, renewal support, expansion, and advocacy.
• Prioritize campaign activities within the assigned portfolio using established account tiers, lifecycle stages, engagement signals, and business objectives.
• Build and maintain detailed campaign briefs, project plans, calendars, workflows, timelines, and stakeholder communications.
• Create and deploy account- and audience-specific communications across email, digital, social, events, communities, and sales-supported channels using approved messaging and brand standards.
• Execute account-based marketing programs for existing accounts in partnership with Sales and Customer Success.

Skills

Lifecycle marketing

Account-based marketing

Multi-channel campaigns

CRM & marketing automation

Cross-functional collaboration

Education

Bachelor's degree in Marketing, Business, Communications, Life Sciences, or related field

Tools

Salesforce

Microsoft Dynamics 365

Adobe Marketo Engage

Job description

Honeywell Life Sciences seeks a Customer Marketing Manager to drive customer marketing programs across segments and regions, partnering with Sales, Customer Success, Communications, and regional teams to deliver timely, measurable programs. This hybrid role involves coordinating multi‑channel lifecycle activities and campaigns to strengthen account engagement and business impact.

You will manage briefs, events, advocacy activities, and vendor relationships, ensuring on-time delivery within