Lifecycle Marketing Lead: Retention & Growth

Meds; Chicago (IL); On-site; USD 80,000 - 110,000; Full time

Benefits offered by this job

100% company-paid Medical, Dental, and Vision premium coverage

Short-Term Disability and Life Insurance

401(k) with company match

Complimentary daily lunch provided on-site

Job summary

Meds, a rapidly growing consumer technology firm, is seeking a Manager, Retention & Lifecycle Marketing in Chicago, IL. The successful candidate will drive the strategy for customer retention and lifecycle marketing across various channels.

This role requires strong analytical skills and experience in lifecycle marketing within a subscription or e-commerce environment. Join a team focused on building exceptional customer experiences while contributing to the growth of one of America’s fastest-growing direct-to-consumer healthcare brands.

Qualifications

• 4+ years of experience in lifecycle marketing, retention marketing, CRM, email marketing, or customer marketing.
• Experience managing lifecycle programs for direct-to-consumer e-commerce or digital healthcare.
• Strong understanding of customer segmentation and lifecycle strategy.

Responsibilities

• Own the end-to-end lifecycle marketing strategy across email, SMS, and other channels.
• Analyze customer behavior to reduce churn and increase repeat purchases.
• Lead lifecycle campaigns for onboarding, renewals, and loyalty programs.

Skills

Lifecycle marketing

Retention marketing

CRM

Email marketing

Customer marketing

Analytical skills

Project management

Tools

Braze

Iterable

Klaviyo

Customer.io

Salesforce Marketing Cloud

Job description

Meds, a rapidly growing consumer technology firm, is seeking a Manager, Retention & Lifecycle Marketing in Chicago, IL. The successful candidate will drive the strategy for customer retention and lifecycle marketing across various channels.

This role requires strong analytical skills and experience in lifecycle marketing within a subscription or e-commerce environment. Join a team focused on building exceptional customer experiences while contributing to the growth of one of America’s fastest-growing direct-to-consumer healthcare brands.