Lifecycle Marketing Lead, Global Card | Hybrid & Equity

Remitly; Arlington (VA); Hybrid; USD 128,000 - 150,000; Full time

Benefits offered by this job

Flexible paid time off

Health, dental, and vision + 401k plan

Paid parental, medical, military andf

Mental Health & Family FormingBenefits

Employee Stock Purchase Plan (ESPP)

Continuing education

Job summary

Remitly is seeking a Lifecycle Marketing Manager to grow engagement and retention for the Remitly Global Card. You will work across email, push, and in‑app messaging, partnering with product and engineering to craft scalable lifecycle programs embedded in the product experience.

The role blends strategic thinking with hands‑on execution, requiring autonomy and the ability to drive measurable impact within a hybrid, 3‑days‑in‑office model.

Qualifications

• 5–7 years of lifecycle or growth marketing experience.
• Proficient in MoEngage/Braze; able to orchestrate multi‑channel journeys.
• 3+ years of data‑driven decision making with analytics collaboration.
• Experience collaborating with product and engineering teams to integrate lifecycle marketing.
• Comfortable balancing strategy, project management, and execution (test plans, QA campaigns).
• Curious and energized by solving complex lifecycle challenges in new businesses.
• Created scalable processes and leveraged AI and partnerships.

Responsibilities

• Build lifecycle strategy across Remitly Global Card and consumer products focusing on engagement and retention.
• Design and launch email, push, and in‑app experiments; define data needs and analyze results.
• Partner with product/engineering to shape user journeys and onboarding flows.
• Collaborate with growth, analytics, product marketing, design to align campaigns with GTM and product strategy.

Skills

Lifecycle marketing

Data‑driven decisions

Cross‑functional collaboration

Project management

Tools

MoEngage

Braze

Job description

Remitly is seeking a Lifecycle Marketing Manager to grow engagement and retention for the Remitly Global Card. You will work across email, push, and in‑app messaging, partnering with product and engineering to craft scalable lifecycle programs embedded in the product experience.

The role blends strategic thinking with hands‑on execution, requiring autonomy and the ability to drive measurable impact within a hybrid, 3‑days‑in‑office model.