Lifecycle Growth Manager, DTC & Membership

Vesync Co.; Tustin (CA); Presencial; USD 113.000 - 138.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

100% covered Medical/Dental/Vision for

401K with 4% employer match

Generous PTO & paid holidays

Life Insurance

Disability Insurance

Voluntary Life Insurance

Healthcare FSA

Dependent Care FSA

Descripción de la vacante

VeSync, an active health and wellness tech company, is seeking a Lifecycle Marketing Manager in Tustin, CA. You will design and own email and SMS journeys across the full funnel, from sign-up through renewal, with a focus on personalized, segmented campaigns to convert interest into membership.

You’ll build and test flows, own conversion metrics, and collaborate across product, CX, and creative teams in a pre-launch environment.

Formación

• Bachelor's degree required.
• 4+ years in lifecycle, CRM, or retention marketing for consumer brands (DTC preferred).
• Experience building lifecycle programs from zero.
• Proficiency with email/SMS platforms such as Klaviyo, Braze, Iterable, Attentive, or Postscript.
• On-site role in Tustin, CA.

Responsabilidades

• Own the Lifecycle Roadmap across email and SMS journeys.
• Build flows from first sign-up to membership renewal.
• Own post-purchase journeys through delivery and early membership months.
• Plan the campaign calendar and develop templates for rapid production.

Conocimientos

Lifecycle marketing

CRM

Retention marketing

Segmentation

Personalization

Cross-functional collaboration

Build programs from zero

A/B testing

Educación

Bachelor's degree

Herramientas

Klaviyo

Braze

Iterable

Attentive

Postscript

Descripción del empleo

VeSync, an active health and wellness tech company, is seeking a Lifecycle Marketing Manager in Tustin, CA. You will design and own email and SMS journeys across the full funnel, from sign-up through renewal, with a focus on personalized, segmented campaigns to convert interest into membership.

You’ll build and test flows, own conversion metrics, and collaborate across product, CX, and creative teams in a pre-launch environment.