Life Sciences Product Marketing Manager, Data Solutions

Francisco Partners; United States; On-site; USD 125,131 - 187,697; Full time

Benefits offered by this job

Remote first / work from home culture

Flexible vacation

Paid leave benefits

Health, dental, and vision insurance

401(k) retirement savings plan

Infertility benefits

Tuition reimbursement

Job summary

Merative is seeking a data-driven Product Marketing Manager focused on our data portfolio for the life sciences market segment. You will act as the critical link between product, sales, and marketing, translating complex capabilities into compelling value propositions for biopharmaceutical and medical device companies.

In this role you will define segmentation, build buyer personas, accelerate adoption of features, and equip the sales team with high-quality messaging and collateral to shorten

Qualifications

• 8+ years of B2B product marketing experience in healthcare data or life sciences.
• Experience shaping product and marketing strategy to drive growth and adoption.
• Ability to analyze market signals, customer insights, and competitive dynamics.
• Thought leadership on market trends and buyer needs.
• Deep understanding of the full marketing and sales funnel and cross-functional collaboration.
• Proactive problem solving and strong written/verbal communication.

Responsibilities

• Drive Market Share by differentiating data solutions in the life sciences segment.
• Provide Market Intelligence on trends, competitors, and regulatory changes.
• Define Segmentation and Personas to target high-value buyers.
• Improve Product Adoption with lifecycle marketing and clear messaging.
• Enable Sales Success with collateral and precise messaging to shorten the sales cycle.

Skills

B2B product marketing

Healthcare data / life sciences

Market intelligence

Segmentation & personas

Sales enablement

Communication skills

Data-driven

Job description

Merative is seeking a data-driven Product Marketing Manager focused on our data portfolio for the life sciences market segment. You will act as the critical link between product, sales, and marketing, translating complex capabilities into compelling value propositions for biopharmaceutical and medical device companies.

In this role you will define segmentation, build buyer personas, accelerate adoption of features, and equip the sales team with high-quality messaging and collateral to shorten