Licensing Category Manager, Hardlines - Hybrid Boston

Hasbro; Boston (MA); Hybrid; USD 125,000 - 187,000; Full time

Benefits offered by this job

Time Off to Recharge

Financial Well-being

Life & Family Support

Volunteer and Community Initiatives

Learning & Development

Job summary

Hasbro in Boston is seeking a Category Manager for Licensing to lead strategic category development across Hardlines and Toys. You will manage licensees, partner with cross-functional teams, and drive growth and profitability for key licensed products.

The role focuses on category strategy, partner management, and delivering financial targets aligned to brand objectives in a hybrid work setting.

Qualifications

• 6 years' experience in merchandise licensing, consumer products, and category management; Hardlines/Toy experience preferred.
• Strong business and financial acumen, with experience supporting budgets, forecasts, and performance analysis.
• Demonstrated ability to manage multiple licensees and priorities in a fast-paced, matrixed environment.

Responsibilities

• Develop and execute category strategies for assigned Hardlines categories across the Hasbro brand portfolio.
• Own day-to-day relationships with licensees, serving as the primary point of contact across line planning, product development, approvals, and go-to-market execution.
• Review, analyze, and support negotiation of business terms and contracts in partnership with Legal and Finance.
• Proactively identify risks, challenges, and performance gaps, and work with partners to implement solutions.
• Deliver financial targets aligned to brand and category objectives, with accountability for revenue and royalty performance.

Skills

Merchandise licensing

Category management

Financial acumen

Negotiation

Communication

Job description

Hasbro in Boston is seeking a Category Manager for Licensing to lead strategic category development across Hardlines and Toys. You will manage licensees, partner with cross-functional teams, and drive growth and profitability for key licensed products.

The role focuses on category strategy, partner management, and delivering financial targets aligned to brand objectives in a hybrid work setting.