Strategic Licensing Manager — Hybrid

WildBrain CPLG; New York (NY); Hybrid; USD 95,000 - 105,000; Full time

Benefits offered by this job

Hybrid work model

Competitive benefits

Job summary

WildBrain CPLG is seeking a Licensing Manager to grow license partnerships and new business across product categories. You will maintain relationships with national and international licensors, reporting to the Licensing Director and coordinating with multiple offices to maximize retail activity.

The role involves contract negotiations, market analysis, budgeting, and driving commercially viable licensed products, with a focus on Health & Beauty Aids, food & beverages, and hardlines.

Qualifications

• Direct experience within Consumables Categories (Food, Health & Beauty) preferred.
• Experience in licensing industry, marketing and retail.
• Creative thinker who adapts to changing business needs.
• Outstanding interpersonal and networking skills.
• Strong account management and new business development background.
• Knowledge of licensees' production and creative capabilities/limits.
• Entrepreneurial, team player and good communicator at all levels.
• Spanish writing and speaking a plus.
• Proficient in MS Office (Teams, OneDrive, Excel, PowerPoint).

Responsibilities

• Be the main commercial contact for licensees within defined categories.
• Identify opportunities and fill market gaps across categories.
• Partner with Licensing Director on contract negotiations and plans.
• Ensure timely product approvals and track seasonal buying cycles.
• Stay aware of industry trends, competitors and opportunities.
• Collaborate with Product Development to ensure viable licensed products.
• Attend trade shows and industry networking events when applicable.
• Manage annual budget and quarterly revenue forecasting.
• Maintain CRM records for licensor reviews and forecasts.
• Coordinate with Legal for efficient contract processing.

Skills

Licensing experience

Account management

Negotiation

Networking skills

Spanish language

Tools

MS Office Suite

Job description

WildBrain CPLG is seeking a Licensing Manager to grow license partnerships and new business across product categories. You will maintain relationships with national and international licensors, reporting to the Licensing Director and coordinating with multiple offices to maximize retail activity.

The role involves contract negotiations, market analysis, budgeting, and driving commercially viable licensed products, with a focus on Health & Beauty Aids, food & beverages, and hardlines.