Leasing Consultant

Coastal Ridge Real Estate; Richmond (VA); On-site; USD 32,000 - 42,000; Full time

Job summary

Coastal Ridge Real Estate in Richmond, VA is seeking a Leasing Consultant to drive resident interactions, conduct property tours, and help meet leasing targets. The role reports to the Property Manager and is full-time, non-exempt.

You will respond to inquiries within 24 hours, collect move-in fees, guide applicants through the screening and lease process, and support marketing events across the community. You’ll maintain lead data in Entrata and stay aware of site trends to guide decisions.

Qualifications

• High school diploma or equivalent required.
• Previous leasing and sales experience preferred; multifamily or student housing is a plus.
• Familiarity with property management software such as Entrata, OneSite or RealPage.
• Strong computer literacy and ability to learn new systems quickly.

Responsibilities

• Contribute to leasing targets and team goals.
• Greet and engage prospective residents, building rapport.
• Provide guided property tours highlighting features and benefits.
• Close leases by addressing objections and securing commitments.
• Respond to inquiries within 24 hours via phone, email, or in person.
• Enter and maintain lead information in Entrata and follow up with warm contacts.
• Understand site leasing trends and guide prospects to leasing decisions.
• Ensure office, model units, and common areas are well maintained.
• Participate in community marketing, outreach, and resident events.
• Guide applicants through the application and screening process.
• Collect move-in fees and ensure proper paperwork and funds handling.
• Provide day-to-day resident support and service request processing.
• Maintain waitlist updates and communication with prospects.

Skills

Leasing experience

Customer service

Communication

Excel basics

Education

High school diploma

Tools

Entrata

OneSite

RealPage

Job description

What You’ll Do:

As a Leasing Consultant, you’ll play a critical role in the leasing efforts and day-to-day resident interactions at your community. You’ll create exceptional experiences for prospective and current residents while achieving individual and team leasing goals. This full-time, non-exempt position reports to the Property Manager.

What You’ll Do:

As a Leasing Consultant, you’ll play a critical role in the leasing efforts and day-to-day resident interactions at your community. You’ll create exceptional experiences for prospective and current residents while achieving individual and team leasing goals. This full-time, non-exempt position reports to the Property Manager.

Where You’ll Work:

Ascend Richmond Student Living is a brand new off-campus student housing apartment community located in Richmond, VA, less than 4 blocks away from the VCU campus and 1 block from the Sports Medicine Building and Siegel Center. We offer various studio, 1, 2, 3, and 4-bedroom fully furnished apartments for rent near Virginia Commonwealth University, featuring a custom furniture package, stainless steel appliances, quartz countertops, luxury plank flooring, high-speed Wi‑Fi and smart TV included, a washer and dryer, USB charging ports, and plenty more!

What You’ll Own:

• Contribute to individual and team leasing targets, consistently striving to meet or exceed goals.
• Greet, engage, and build rapport with prospective residents, creating memorable and positive first impressions.
• Provide tours that showcase the property’s features and benefits while tailoring the experience to each prospect's needs.
• Confidently close the leasing process by addressing objections, highlighting benefits, and securing commitments.
• Manage leasing inquiries by responding quickly and effectively through phone, email, or in person, ensuring all communication occurs within 24 hours.
• Enter and maintain accurate lead information in Entrata and proactively follow up with prospects through warm calls, emails, or letters.
• Develop a deep understanding of site leasing trends, traffic patterns, and product availability to effectively guide prospects toward leasing decisions.
• Ensure the office, model units, clubhouse, and all common areas along the tour route are impeccably maintained, reporting any issues to the appropriate team member.
• Participate in community marketing initiatives, outreach efforts, and resident event planning and execution.
• Guide prospects through the application process, ensuring compliance with screening procedures and accuracy in lease execution.
• Collect move-in related fees and ensure all paperwork and funds are properly handled.
• Provide exceptional customer service by addressing resident inquiries, processing service requests, and assisting with day-to-day resident needs.
• Maintain and manage the community waitlist, communicating updates with prospects as needed.
• Perform other duties as assigned.

What You’ll Bring:

• High school diploma or equivalent required.
• Willingness to obtain all licenses and/or certifications required by State or Local jurisdictions including but not limited to PA, IL, NJ and IA.
• Previous leasing and sales experience preferred; experience in multifamily or student housing is a plus.
• Strong computer literacy and the ability to learn new systems quickly
• Familiarity with property management software such as Entrata, OneSite, or RealPage preferred.
• Intermediate proficiency in Microsoft Excel, including formulas, sorting, and filtering, is a plus.
• Ability to participate in emergency duties as needed.

Our Company:

Built on the foundation of over 20 years of friendships, Coastal Ridge is a vertically integrated multifamily real estate operator, investor, and developer whose unique approach successfully combines data and experience. Supported by over 900 real estate professionals with deep sector expertise, we have quickly grown into a leader in the multifamily industry. Our values are based on relationships and driven by honesty, integrity, and trust.

What You’ll Get:

As a Coastal Ridge Real Estate associate, you’ll be eligible to participate in a variety of benefit programs designed to fit you and your lifestyle. We are committed to providing competitive and comprehensive benefits that align with our culture and the needs of our associates.