Leads Manager

Compass International Holdings; Laguna Niguel (CA); On-site; USD 120,000 - 180,000; Full time

Job summary

Coldwell Banker Realty is seeking a Web Leads Director to coach and develop agents connected with Anywhere Internet Lead Generation. You will allocate and manage multiple lead sources and educate agents on CRM platforms to improve lead handling and conversion.

Responsibilities include leading coaching events, driving revenue through improved lead conversion, and collaborating with senior leadership to achieve strategic goals and metrics for CB Internet Lead Generation.

Qualifications

• Proven experience converting referrals into opportunities.
• Excellent communication via virtual channels to coach and manage agents remotely.
• Strong public speaking skills for both group and one-on-one sessions.
• Ability to work under pressure in a fast-paced, high-volume environment.

Responsibilities

• Lead and manage agents and coaching initiatives; focus on lead conversion, recruitment, retention.
• Host weekly coaching events of varying sizes, including national events.
• Drive revenue through lead conversion and core service initiatives.
• Educate agents on CRM platforms and referral tech; collaborate with leadership to hit metrics.

Skills

Lead conversion

Coaching

Public speaking

Remote coaching

Communication

Education

Real estate license

Tools

CRM systems

Job description

Web Leads Director

We are seeking a Web Leads Director who will play a key role in the coaching and development of Coldwell Banker Realty real estate agents associated with Anywhere Internet Lead Generation. Anywhere is responsible for establishing business opportunities for independent sales associates affiliated with Coldwell Banker Realty. The Web Leads Director will take part in the allocation and management of several Lead sources, as well as educate agents on various CRM platforms.

Responsibilities:

• Lead and Agent management. Coaching; Lead Conversion, Support, Recruiting, Retention; strategic initiatives, communication and accountability
• Host multiple weekly Coaching events including individual events, small and large group events, and national events.
• Drive company Revenue through lead conversion and primary service initiatives.

Service Performance:

• Coach and develop real estate agents who are associated with CBR Internet Lead Generation to improve their Web Lead conversion.
• Effectively educate agents on specific use of proprietary and/or Third-Party CRM and referral assignment technology.
• Work closely with the Director of Web Leads, Local Operating Company Senior Leadership and Referral Service Operations Director to establish and execute strategies to successful achievement of business goals and key metrics for CB Internet Lead Generation.
• Work with Web Lead Directors and Referral Service Operations Managers to plan and implement agent education.
• Effectively manage the lead and referral allocation from various lead sources provided by CB Internet Lead Generation.
• Act as the primary advocate for, HOME, MOXI and other company provided CRMS. Demonstrate how to leverage these resources to drive success. Ensure that agents volunteering to participate with Web Leads, meet the engagement standards in all aspects of the program including education, customer service and technology adoption.
• Communicate with office managers and associates to promote and achieve performance metrics by source within Web Leads and maximize the affiliation of real estate agents to Coldwell Banker Realty.
• Communicate with Branch Managers and Associates to promote and achieve performance metrics by source within Web Leads.
• When needed represent the Web Leads team, and the company at local branch and regional office meetings.
• Oversee world-class execution of agent recognition events and adoption of CBR Internet Lead Generation uniform national recognition standards. Ensure adequate agent communication and support, interaction and coaching to maximize agent retention.

Minimum Qualifications/Experience

• Proven experience with effective referral opportunity conversion.
• Excellent communication skills with emphasis on effective use of virtual channels with the ability to virtually coach, develop and manage agents remotely.
• Excellent platform and classroom style public speaking experience required.
• Ability to work well under pressure in a fast-paced, high volume environment.
• Proven ability to present concepts, data analysis and project plans and execute accordingly.

Preferred Qualifications/Experience

• 2+ years of brokerage management, assistant management or past leadership training.
• Current local real estate license required or willingness to obtain within first 6 months of employment.

Travel requirements may include:

• Local and Regional travel, as needed, dependent on coverage area and branch office meetings
• Education and training summits for CB Referral Services
• Overnight travel: 0 – 10%