AI-Powered Paid Search Product Lead

Realtor.com; Austin (TX); On-site; USD 150,000 - 190,000; Full time

Benefits offered by this job

Medical and other benefits

401(k) with company match

Tuition reimbursement

Paid holidays

Flexible time off

Volunteer time off

Snacks and refreshments

Job summary

Realtor.com is seeking a Sr. Product Manager, Paid Search to own the strategy and technical foundation of our SEM programs, starting with Google and Bing ads; you will shape automation and AI-enabled capabilities across our growth engine, partnering with engineering, data science, and marketing.

You will lead a multidisciplinary squad, translate business objectives into measurable product outcomes, and drive experimentation, performance, and spend efficiency across search platforms.

Qualifications

• 8+ years in SEM, analytics, or marketing tech building scalable systems.
• Hands-on with Google Ads and Microsoft Ads, including automated bidding.
• Experience applying AI/LLMs to workflows like bid optimization and ad copy.
• Proven Agile development experience.
• Proficiency with SQL and data architecture.

Responsibilities

• Own end-to-end SEM platforms from strategy to optimization.
• Design and launch new SEM products with automation and AI.
• Build core platforms for bidding, budgeting, and feed management.
• Collaborate across Marketing, Analytics, Data Science, and Engineering.
• Translate objectives into measurable product outcomes via experimentation.
• Lead discovery and agile delivery of SEM infrastructure.
• Develop AI-enabled workflows to improve decision-making.
• Communicate priorities to senior stakeholders.
• Collaborate with Google and Microsoft for integrations.
• Ensure SEM system reliability and spend efficiency.

Skills

SEM platforms

AI-enabled workflows

Agile delivery

Data analytics

SQL

Cross-functional collaboration

Strategic thinking

Education

Bachelor's degree in Engineering/CS/Math/Economics

Tools

Google Ads

Microsoft Advertising

Amplitude

Job description

Realtor.com is seeking a Sr. Product Manager, Paid Search to own the strategy and technical foundation of our SEM programs, starting with Google and Bing ads; you will shape automation and AI-enabled capabilities across our growth engine, partnering with engineering, data science, and marketing.

You will lead a multidisciplinary squad, translate business objectives into measurable product outcomes, and drive experimentation, performance, and spend efficiency across search platforms.