Lead, Multi-Channel Campaigns & CRM

Papa John's USA, Inc.; Atlanta (GA); On-site; USD 70,000 - 110,000; Full time

Job summary

Papa John's USA, Inc. is seeking a Marketing Campaign Manager to coordinate and execute integrated campaigns across email, SMS, push, and app channels. You will work with cross-functional teams to optimize messaging, timing, and offers, ensuring a consistent customer experience.

The role emphasizes data-driven decision making, A/B testing, and a strong cadence for campaign briefs, audience selection, and performance analysis to drive loyalty and sales.

Qualifications

• 3-5 years of experience executing and managing data-driven, integrated marketing campaigns.
• Experience with Braze is a plus.
• Experience with Jira/Confluence is a plus.
• QSR or quick-service restaurant experience desirable.
• Proficient in MS Office suite and analytics tools.

Responsibilities

• Coordinate and manage cross-channel marketing calendar with tracking and status updates.
• Ensure messaging and timing across email, SMS, push, and app communications.
• Create campaign briefs and share across teams and agencies until launch.
• Outline creative details, offers, audience, and channel requirements.
• Ensure proper measurement controls and present results for iteration.

Skills

Cross-channel marketing

Campaign coordination

Data-driven insights

A/B testing

Marketing automation

Education

BA/BS in Business or Marketing

Tools

Braze

Jira

Confluence

Job description

Papa John's USA, Inc. is seeking a Marketing Campaign Manager to coordinate and execute integrated campaigns across email, SMS, push, and app channels. You will work with cross-functional teams to optimize messaging, timing, and offers, ensuring a consistent customer experience.

The role emphasizes data-driven decision making, A/B testing, and a strong cadence for campaign briefs, audience selection, and performance analysis to drive loyalty and sales.