Multichannel CRM Campaign Lead

Apex Systems; Boston (MA); On-site; USD 85,000 - 110,000; Full time

Job summary

A leading services business based in Boston is looking for a CRM Campaign Specialist to manage and optimize marketing campaigns, particularly across email channels. The role requires over 5 years of campaign development experience, along with strong skills in SQL and project management. You will ensure campaigns are executed flawlessly, collaborating closely with creative teams, and engaging in quality assurance testing. This is a 12-month term position within a dynamic banking industry environment.

Qualifications

• 5+ years of hands-on campaign development experience.
• Solid experience with SQL and relational databases.
• Familiarity with email design principles.

Responsibilities

• Build and optimize campaigns across channels.
• Manage campaign operations ensuring flawless execution.
• Perform quality assurance testing before activating communications.

Skills

Campaign optimization

SQL proficiency

Project management

Email marketing

Analytical skills

Education

Bachelor’s degree in marketing or related fields

Tools

Adobe Campaign Classic

Unica

Oracle Respondys

Job description

A leading services business based in Boston is looking for a CRM Campaign Specialist to manage and optimize marketing campaigns, particularly across email channels. The role requires over 5 years of campaign development experience, along with strong skills in SQL and project management. You will ensure campaigns are executed flawlessly, collaborating closely with creative teams, and engaging in quality assurance testing. This is a 12-month term position within a dynamic banking industry environment.