Lead Generation Specialist

Vanilla Recruitment (UK) Ltd; Town of Mansfield (NY); Hybrid; USD 34,000 - 57,000; Full time

Benefits offered by this job

Competitive salary

Hybrid work pattern (Mansfield)

Onsite parking

25 days holiday + BH

Healthcare scheme

Employee wellbeing initiatives

Job summary

Vanilla Recruitment (UK) Ltd is recruiting a Lead Generation Specialist for a well-established, multichannel marketing services business in Mansfield. The role focuses on generating new business opportunities across marketing, creative, digital and operational services to support growth.

You will work with experienced sales professionals, using phone, email and LinkedIn to build a high-quality pipeline and hand over opportunities smoothly.

Qualifications

• Proven experience in lead generation, business development, outbound sales or similar.
• Strong understanding of marketing, digital and service environments.
• Excellent communication with senior decision-makers.
• Experience using CRM systems to manage pipeline.
• Organised, detail-oriented, and able to work independently.
• Familiarity with LinkedIn and lead generation tools is advantageous.

Responsibilities

• Identify and generate new business opportunities across marketing, creative, digital and operational services.
• Execute lead generation using phone, email, LinkedIn and other outreach channels.
• Research prospective clients and identify key stakeholders.
• Build and maintain a high-quality sales pipeline.
• Collaborate with sales team and experts to hand over opportunities.
• Monitor lead generation activity to improve engagement and conversion rates.
• Stay informed of market trends and potential opportunities.

Skills

Lead generation

Business development

Outbound sales

CRM systems

Stakeholder engagement

Organisational skills

LinkedIn prospecting

Tools

CRM Systems

LinkedIn

Job description

We’re delighted to be recruiting a Lead Generation Specialist on behalf of a well-established and highly respected multichannel marketing services business. This is an excellent opportunity for a commercially minded professional to play a key role in generating new business opportunities across a broad portfolio of marketing, creative, digital and operational services. The Lead Generation Specialist vacancy offers the chance to work closely with experienced sales professionals and subject matter experts, helping organisations identify solutions that support growth, customer acquisition and operational improvement.

• Competitive salary
• Mansfield based with a hybrid working pattern of 4 days in the office and 1 day from home
• Fee onsite parking
• 25 days holiday plusbank holidays
• Healthcare scheme
• Employee wellbeing initiatives

Duties and responsibilities:

• Identify and generate new business opportunities across marketing, creative, digital, ecommerce and operational service areas
• Execute lead generation strategies using phone, email, LinkedIn and other outreach channels
• Research prospective clients, identifying key stakeholders and decision-makers
• Build and maintain a high-quality sales pipeline of qualified opportunities
• Work closely with the sales team and subject matter experts to ensure a smooth handover of opportunities
• Monitor and analyse lead generation activity to improve engagement and conversion rates
• Stay informed of market trends, industry developments and potential new business opportunities

Required skills and experience:

• Proven experience in lead generation, business development, outbound sales or a similar role
• Strong understanding of marketing, digital, ecommerce or business services environments
• Excellent communicationskills with the confidence to engage senior decision-makers
• Experience using CRM systems to manage pipeline activity and prospect information
• Strong attention to detail and an organised approach to managing workload
• Ability to work independently and prioritise activities effectively
• Experience generating opportunities for marketing, creative, digital, ecommerce, logistics or operational services would be advantageous, as would knowledge of LinkedIn and lead generation tools