Job Title: Lead Generation Representative
Monthly Pay: $3,533 - $4,962 USD per month
Summary
Each well-qualified conversation helps the sales team begin with an informed prospect and a clearly scheduled next step. This Lead Generation Representative identifies prospective business contacts, introduces relevant offerings, confirms interest, and books discovery meetings without closing sales. The position sits within the business development team and works under a customer service team lead while partnering with sales representatives and marketing coordinators. This fully remote position is based in North Carolina, United States, and employees work from home in a desk-based setting. The role requires a 40-hour weekly commitment. Working days and shift times may vary.
Job Responsibilities
- Review assigned outreach queues, inbound calls, emails, and referral lists to prioritize prospective contacts for timely outreach.
- Place outbound calls through a contact-center phone system such as Five9, using approved messaging to introduce offerings and identify interest.
- Ask focused discovery questions to understand a prospect's business needs, current priorities, preferred contact method, and readiness for a meeting.
- Record call outcomes, contact details, conversation summaries, and next actions in a CRM such as Copper.
- Send clear follow-up emails to prospects who request additional information, cannot be reached, or need a later conversation.
- Coordinate meeting availability with sales representatives using a scheduling and calendar such as Calendly, then provide prospects with accurate meeting details.
- Review public business information to confirm that outreach contacts align with the intended audience and route unsuitable contacts appropriately.
- Respond to basic questions about available products or services using approved reference materials and direct detailed questions to the assigned sales representative.
- Escalate recurring outreach barriers, unclear prospect requests, or system concerns to the customer service team lead with complete notes.
- Share recurring prospect themes and outreach observations with sales representatives and marketing coordinators to support informed follow-up.
- Meet quality expectations through accurate contact details, prompt turnaround, complete notes, respectful outreach, and reliable follow-up.
Qualifications
- High school diploma or equivalent.
- No experience required; related experience in outbound outreach, appointment coordination, or business development is preferred.
- Familiarity with introductory sales conversations, prospect research, and identifying appropriate next steps is preferred.
- Ability to explain product or service information clearly while keeping conversations focused on meeting readiness.
- Comfortable using a CRM such as Copper, a contact-center phone system such as Five9, and a scheduling and calendar such as Calendly.
- Ability to maintain accurate conversation notes, contact details, and follow-up activities across assigned outreach tasks.
- Sound judgment when deciding whether to schedule a meeting, continue follow-up, or involve a sales representative.
- Reliable computer, high-speed internet, and quiet private workspace required for fully remote work.
- Availability for the 40-hour weekly commitment and agreed working days and shift times.
- Authorization to work in the United States.
- Fully remote work from home in North Carolina, United States.
- Structured onboarding and training on a CRM such as Copper, a contact-center phone system such as Five9, and a scheduling and calendar such as Calendly.
- Regular check-ins with the customer service team lead to review outreach progress and priorities.
- Opportunities to build skills in lead nurturing, prospect research, market segmentation, and sales process coordination.
- Health coverage, paid leave, a 401(k), maternity leave, and bonus opportunities.