Lead Digital Merchandising - Women's Apparel Growth

Under Armour, Inc.; Baltimore (MD); Hybride; USD 90 000 - 120 000; Plein temps

Avantages offerts par ce poste

UA Give Back volunteer days

Maternity and parental leave

Health & fitness benefits, discounts

Résumé du poste

Under Armour, Inc. is seeking a Lead, Digital Merchandising for Women's Apparel to own strategy across ecommerce channels and translate consumer insights into scalable merchandising plans.

You will collaborate with Marketing, Product, Analytics, and UX to optimize discovery, engagement, and revenue. The role requires strong analytics, strategic thinking, and cross-functional influence in a hybrid Baltimore environment.

Qualifications

• Bachelor's degree with typically 8 years of relevant experience OR Master's degree with typically 6 years of relevant experience OR typically 12 years of relevant work experience without degree.
• Experience in Digital Merchandising, Ecommerce Merchandising, Site Merchandising, Ecommerce Strategy, or a related digital commerce discipline.
• Strong analytical skills with the ability to translate customer, product, and performance data into actionable business recommendations.
• Proven ability to influence cross-functional stakeholders and lead complex initiatives across multiple teams.
• Experience developing and executing merchandising strategies that drive customer experience improvements and commercial growth.

Responsabilités

• Own digital merchandising strategy for assigned categories, driving commercial performance, customer engagement, and long-term business growth.
• Analyze customer behavior, site performance, and category trends to identify opportunities, risks, and optimization priorities that improve conversion, revenue, and profitability.
• Develop seasonal merchandising strategies that support product launches, commercial moments, promotional events, and key business objectives.
• Define and evolve digital merchandising frameworks that improve product discovery, assortment visibility, navigation, browse experiences, and product detail page engagement.
• Establish category-level approaches for product prioritization, newness, lifecycle management, and commercial storytelling to create consistent and compelling customer experiences.
• Lead the identification, development, and evaluation of customer experience enhancements, testing opportunities, and digital capabilities that support business and consumer needs.
• Partner with Product, UX, Engineering, and Analytics teams to influence digital roadmap priorities and advocate for customer-centric improvements across the ecommerce experience.
• Create merchandising playbooks, governance frameworks, and best practices that drive operational consistency and scalable execution across categories.
• Serve as the digital merchandising subject matter expert and strategic lead for assigned categories, influencing cross-functional decisions and driving alignment among key stakeholders.
• Communicate business performance, strategic recommendations, customer insights, and growth opportunities to leadership and cross-functional partners.

Connaissances

Digital Merchandising

Analytics

Stakeholder management

Cross-functional collaboration

Ecommerce strategy

Leadership

Formation

Bachelor's degree with 8 years of experience

Master's degree with 6 years of experience

12 years of experience without degree

Outils

Salesforce Commerce Cloud

Adobe Analytics

Tableau

Constructor

Description du poste

Under Armour, Inc. is seeking a Lead, Digital Merchandising for Women's Apparel to own strategy across ecommerce channels and translate consumer insights into scalable merchandising plans.

You will collaborate with Marketing, Product, Analytics, and UX to optimize discovery, engagement, and revenue. The role requires strong analytics, strategic thinking, and cross-functional influence in a hybrid Baltimore environment.