Lead AI Marketing Automation Architect

Plaid; Seattle (WA); On-site; USD 170,400 - 223,200; Full time

Job summary

Plaid is seeking a Marketing Operations lead to own the strategy and execution for integrating AI into marketing workflows. You will design, build, and deploy AI-powered agents that streamline campaigns, plus partner across Marketing, BI, GTM Ops, and Web Engineering to scale AI-enabled processes.

You’ll drive change management, train teams, and optimize our Martech stack while staying ahead of industry trends and ensuring data-driven decisions. A strong background in SQL and Tableau is valued.

Qualifications

• Bachelor's degree or equivalent practical experience in a related field.
• Hands-on experience designing and deploying AI-powered workflows and marketing AI agents.
• Strong experience driving transformational change and influencing teams to adopt new technologies.

Responsibilities

• Own the strategy and execution for integrating AI into marketing workflows.
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Skills

AI workflows design

LLMs & prompt engineering

Cross-functional collaboration

Change management

Data analysis

Marketing operations knowledge

Stakeholder management

Education

Bachelor's degree in Marketing/IS/CS or related field

Tools

SQL

Tableau

Marketing automation platforms

Job description

Plaid is seeking a Marketing Operations lead to own the strategy and execution for integrating AI into marketing workflows. You will design, build, and deploy AI-powered agents that streamline campaigns, plus partner across Marketing, BI, GTM Ops, and Web Engineering to scale AI-enabled processes.

You’ll drive change management, train teams, and optimize our Martech stack while staying ahead of industry trends and ensuring data-driven decisions. A strong background in SQL and Tableau is valued.