Law School Media & Marketing Lead

Chapman University; Irvine (CA); Presencial; USD 73.000 - 80.000; Jornada completa

Descripción de la vacante

Chapman University seeks a Media and Marketing Manager to lead digital content strategy and social media for the Fowler School of Law. You will craft content, manage channels, and ensure brand consistency across digital and print materials.

The role requires collaboration with faculty, staff, and external partners, plus strong writing and project management. This on‑campus position offers opportunities to impact admissions and public profile.

Formación

• Minimum of three years in a marketing role for a business, non‑profit, or similar organization.
• Ability and willingness to work evenings and weekends as necessary.
• Demonstrated ability to develop and execute an integrated marketing communications strategy across digital and print channels.
• Strong writing, editing, and storytelling skills, with the ability to adapt voice for diverse audiences.
• Proficiency in graphic design, photography, video production, and editing.
• Working knowledge of web content management systems, HTML/CSS fundamentals, SEO, and accessibility standards.
• Proficiency with email marketing platforms (e.g., Mailchimp) and marketing automation.
• Fluency with analytics and reporting tools and translating data into actionable insights.
• Ability to maintain confidentiality and exercise professionalism and ethical judgment.
• Excellent interpersonal and relationship-building skills; ability to work with faculty, students, staff, vendors, and external stakeholders.
• Strong project management skills with the ability to manage concurrent deadlines and production cycles.

Responsabilidades

• Develop a comprehensive digital content strategy with a production calendar and posting cadence for internal and external audiences.
• Own day-to-day management of FSOL social media channels: content planning, production, scheduling, publishing, and community management.
• Create, format, and optimize original content across writing, design, photography, video, and motion graphics for each platform.
• Serve as FSOL brand steward, maintaining voice, visual identity, and message integrity per Chapman brand guidelines.
• Advise on media developments, channel strategy, and appropriate media usage.
• Plan, edit, and maintain FSOL web content, blogs, and internal sites; ensure accessibility and WCAG compliance.
• Produce print collateral and manage publications, including proofs, vendors, and distribution.
• Plan and execute mass email campaigns: newsletters, event promotions, alumni communications, and recruitment support.

Conocimientos

Marketing strategy

Content creation

Social media management

HTML/CSS basics

Analytics & reporting

Educación

Bachelor's degree

Herramientas

Adobe Creative Suite

Mailchimp

CMS platforms

Descripción del empleo

Chapman University seeks a Media and Marketing Manager to lead digital content strategy and social media for the Fowler School of Law. You will craft content, manage channels, and ensure brand consistency across digital and print materials.

The role requires collaboration with faculty, staff, and external partners, plus strong writing and project management. This on‑campus position offers opportunities to impact admissions and public profile.